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B2b Paid Media Strategist

Blacksmith Agency LLC

Own paid media strategy remotely for Blacksmith Agency, managing Google Ads, Meta, LinkedIn, and Microsoft Ads for B2B clients.As a Google Ads Specialist, you will direct targeting, budgets, bidding, creative testing, and campaign decisions. You will also shape client roadmaps and explain performance clearly. The role focuses exclusively on paid media, with SEO handled separately.Key Responsibilities:
Manage paid media across four advertising platformsAllocate budgets, adjust bids, and refine targetingTest creative and decide when campaigns should endMaintain conversion tracking and attribution using GA4Present quarterly roadmaps and performance narratives to clientsRequirements:
Three or more years hands-on with Google Ads and MetaExperience building, running, and optimizing campaigns personallyProven movement in ROAS, CPA, or pipeline metricsAgency experience managing several clients simultaneouslyClear spoken English for live calls with US clientsBring paid media judgment, campaign expertise, and client communication skills to Blacksmith Agency’s growing B2B accounts.
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Vacancy posted 30 minutes ago
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