Senior Marketing Strategist

What is it like to be a strategist at Bridge?
Do you enjoy juggling several clients, understanding business needs, and proposing marketing initiatives backed by a strategic plan? This role may be the right one for you!
Bridge Media is looking for a proactive marketing strategist with at least 5 years of experience, ideally in an agency setting. You think strategically, react quickly, and keep track of the details across a high volume of client accounts.
You will be responsible for several accounts, where you will understand clients' business needs and propose traditional and digital marketing services backed by a strategic plan. You will ensure the execution of activities and the performance of programs.
Bridge Media is a dynamic marketing and web agency made up of talented people, working with companies across Canada and the United States in the construction industry.
We offer attractive working conditions, including ongoing training, remote work, the option of Friday days off, and much more.
If you want to join the Bridge Media family and you:
Are passionate about digital marketing?
Have a strategic, analytical, and logical mind?
Are proactive and quick on your feet?
Pay close attention to details, even with many accounts to manage?
We'd love to get to know you.
Roles and responsibilities
Take part in strategic meetings with clients
Understand and validate clients' business objectives to align strategy
Propose and sell relevant diagnostics
Analyze a client's industry, competition, and visibility potential
Prepare and write digital marketing plans, and present and sell them to clients
Meet clients for strategic planning sessions throughout the year
Manage the client relationship and handle requests with the team on a monthly basis
Create and manage campaigns on Google Ads and Meta
Plan and coordinate project activities with the team, based on the client's marketing plan
Help review visuals and copy for consistency with the strategy
Track marketing campaigns to ensure results meet agreed indicators, take action when needed, and communicate with the client
Take part in the internal skills development program in the company's fields of activity
Carry out various administrative tasks related to account management and client relations
Stay current with best practices in your field
Skills
At least 5 years of experience as a marketing strategist, ideally in an agency setting
Bachelor's degree in marketing (required)
Strong digital marketing experience, including SEM (Google Ads, Facebook Ads) and organic search (SEO, GA4)
Excellent ability to understand clients' business needs, analyze them, and propose effective solutions
Strong commitment to meeting or exceeding clients' profitability goals
Excellent communicator, with a natural talent for sales
Results-oriented
Proactive and quick on your feet, with the ability to take initiative
Strong strategic thinking, with the ability to turn business goals into a clear marketing plan
Good time and priority management
French fluency, spoken and written
Very good spoken and written English
Good command of office tools (Google or Microsoft suite)
Live in Canada and be legally authorized to work in Canada
Working conditions and benefits
Salary based on experience
Option of Friday days off
3 weeks of vacation starting in the first year
Paid training
Possible commission bonus on service sales and renewals
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