Senior Manager Acquisition Marketing at QFG
Questrade Financial Group
Transform customer acquisition strategies as the Senior Manager of Acquisition Marketing at Questrade Financial Group. This hybrid role champions AI-driven growth marketing and profitability. In this pivotal position within QuestEnterprise, you will design and execute comprehensive growth marketing campaigns aimed at optimizing customer acquisition across channels. Your role will blend analytical strategy with innovative experimentation, ensuring effective budget management and forecasting for scalable growth. Collaborate with various departments to maintain cohesive and effective marketing efforts. Key Responsibilities:
- Craft and implement end-to-end growth acquisition strategies
- Analyze growth performance metrics and optimize channels
- Initiate innovative marketing tests and measure results
- Lead integration of cross-functional marketing campaigns
- Manage external agency partnerships and expectations
- Bachelor’s degree in a relevant field
- 6+ years of growth marketing experience
- Strong background in marketing analytics and attribution models
- Proven experience managing complex acquisition projects
- Familiarity with modern growth marketing technologies
Vacancy posted 14 hours ago
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