Analytics Lead for E-Commerce Growth
Moose Knuckles Canada
Lead the E-Commerce analytics function with a focus on conversion and media measurement. Drive actionable insights, demand forecasting, and experimentation strategies in a results-driven culture. This leadership role necessitates an analytical expert to evolve E-Commerce analytics initiatives. You'll be tasked with optimizing paid and owned channels, maximizing revenue through informed advertising investments, and enhancing the customer experience. Collaboration with various teams to support cross-functional initiatives is crucial, ensuring a unified approach to analytics. Key Responsibilities:
- Oversee analytics roadmaps for channel efficiency
- Drive experimentation to innovate analytics approaches
- Collaborate with team leads to enhance data accuracy
- Create reporting tools for day-to-day team operations
- Analyze data-driven strategies for media investments
- Degree in mathematics or related analytical field
- At least 5 years’ analytics experience
- Strong grasp of E-Commerce and attribution KPIs
- Skilled in data visualization tools, ideally PowerBI
- Proficient with web analytics platforms
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