Director of Sales - Western Canada

$160k per year

Cooper Equipment Rentals

Toronto, ON

# Director of Sales - Western CanadaApply: Alberta South Region: Full time: Posted 25 Days Ago: 2026-R114**Build your Career at Cooper Equipment Rentals**We are looking for customer-oriented, motivatedindividuals to join our professional team.*Please note, to be considered for this position applicants should currently be residing in Canada and legally entitled to work.***Why Work with Us? Perks!*** Competitive salary (base salary + bonus)* Company vehicle + fuel card* Excellent benefit package with premiums paid by the company* RRSP Match* Safety-minded organization* Fun-loving work environment with strong social responsibility **Job Summary:** As Sales Director – Western Canada, you will be responsible for developing and executing a regional sales strategy. Your strategic thinking, inspirational leadership, collaboration and adaptability will enable you to lead and support a diverse sales team while building strong, long-term customer relationships and leveraging market insights to maintain a competitive edge.**What You’ll Be Doing** *Duties and Responsibilities:* ***‘Big Picture’ Planning:*** Work closely with Sales Managers, Regional and District Managers, and other senior leaders throughout the company to develop and execute a regional sales strategy that aligns with the Company’s goals and objectives.* Work closely across sales and operations to bridge gaps, strengthen collaboration, and continue building a strong sales culture. Partner with operations, service, fleet, and other key functions to align sales initiatives with company capabilities and customer needs.***Team Leadership:*** Lead and support the team of Sales Managers, Account Managers, Rental Representatives and Inside Sales Representatives.* Use a collaborative, inspirational style of leadership to mentor, coach, and motive the team to reach and exceed their targets.* Oversee the recruitment, training, and professional development of sales staff.* Promote a culture of safety, teamwork, and accountability across the sales organization.* Customer Relationships: Build strong, long-term relationships with key customers while developing strategies to create deeper \"mesh\". Customer retention is also a major responsibility for this role.* Represent the company at industry events, trade shows, and networking functions.***Customer Relationships:*** Build strong, long-term relationships with key customers while developing strategies to create deeper \"mesh\". Customer retention is also a major responsibility for this role.* Represent the company at industry events, trade shows, and networking functions.***Performance & Market Focus:*** Keep an eye on sales performance, track key numbers, and use market insights to guide decision making to achieve revenue, profitability, and market share targets.* Identify new business opportunities and key accounts within the construction and industrial sectors.* Analyze market trends, competitive landscape, and customer insights to inform sales strategies and pricing models.* Establish performance metrics, track results, and provide regular reporting to senior leadership.**What You’ll Bring to the Team** *Qualifications and Requirements:* ***Education & Experience**** Bachelor’s degree in business, Sales, Marketing, or a related field is preferred (or equivalent work experience). Post-graduate education (MBA or a related program) would be considered an asset but is not required.* 10+ years of progressive B2B sales experience, including at least 5 years in a senior leadership role overseeing multi-level sales teams.* Proven track record of developing and executing successful regional sales strategies that drive revenue growth, profitability, and market share.* Industry experience in equipment rental, construction, or related industrial sectors strongly preferred.* Experience managing and developing sales leaders (Sales Managers, Account Managers, Rental Representatives, and Inside Sales).***Leadership & Strategic Skills**** Visionary leader with the ability to inspire, coach, and develop a diverse sales organization.* Skilled in building and communicating a “big picture” strategy while ensuring execution at the branch and regional levels.* Demonstrated ability to balance short-term results with long-term relationship building and market positioning.* Strong collaboration skills to work cross-functionally with regional leaders, operations, credit, and marketing.* A hands-on leader who is comfortable rolling up their sleeves—spending time in our branches, working alongside sales representatives in the field and on customer sites, and representing Cooper in the boardroom.* Able to move comfortably between strategy and execution, staying connected to our people, our customers, and the realities of our business.***Sales & Business Acumen**** Expertise in consultative and solution-based selling; ability to deepen customer engagement and transition relationships to strategic partnerships.* Strong business acumen with experience in sales forecasting, P&L management, and budget oversight.* Proficient in leveraging CRM platforms and market insights to drive decision-making, track performance, and refine strategies.* Excellent data management /analytical skills; must have the ability to translate data into actionable insights. Advanced Excel skills are preferred, and experience working with PowerBI or similar visualization tools is a plus.* Excellent negotiation skills with a track record of securing high-value, long-term customer relationships.***Personal Attributes & Competencies**** Highly adaptable, with the ability to navigate a competitive and fast-changing market landscape.* Exceptional communication and presentation skills, comfortable engaging with senior executives and field-level stakeholders alike.* Results-driven with a focus on accountability, continuous improvement, and delivering measurable outcomes.* Strong problem-solving and decision-making abilities; capable of resolving escalated issues while maintaining positive relationships.* Willingness to travel extensively within Western Canada (BC and Alberta primarily) to meet with teams, clients, and industry partners.* Coachable and a wiliness to learn and grow.#SJ1 Want to learn more about career opportunities at Cooper Equipment Rentals? Visit our Careers page to view Day in the Life videos cooperequipment.ca/careers. At Cooper Equipment Rentals, we believe our people are our greatest strength. We are committed to fostering an inclusive, respectful, and accessible workplace where everyone has an equitable opportunity to succeed. If you require an accommodation at any stage of the recruitment process, please let us know. We use AI-assisted technology to support parts of our recruitment process; however, all hiring decisions are made by our team using human judgment. **Pay Range:**$160,000.00+ annually **Location:**Regional Alberta SouthRemote, AB A9A 9A9
J-18808-Ljbffr

Apply

Vacancy posted 16 hours ago

Similar jobs that could be interesting for youBased on the Director of Sales - Western Canada in Toronto, ON vacancy

Sales Manager_Onshore Canada
...experiences. With a global network of education centres across the UK, Canada, Europe and South Africa, we offer a diverse range of language,... ...an driven, commercially minded and relationship-focused Regional Sales Manager – Onshore Canada to grow Bayswater’s presence and student...
Suggested
Long term contract
Full time
Local area
Work from home
Bayswater Education
Toronto, ON
9 days ago
Territory Sales Manager (Canada)
...Job description Position/Title: Territory Sales Manager Exempt/Non-Exempt: Exempt Reports to: Regional Sales Manager... ...federal, state or local law. Remote ~ Etobicoke , Ontario , Canada Sales Step One: Complete Thank you for completing the...
Suggested
Remote job
Full time
Contract work
Work at office
Local area
Night shift
Weekend work
Afternoon shift
Garland Co Inc
Toronto, ON
16 days ago
Head of Ad Sales, Canada
$159.3k - $199.2k per year
...About the Team The Canada Ads Sales Team is responsible for the marketing vision, development, and growth of our advertising partnerships across CPG, New Verticals, and Restaurants. This team is rapidly growing, and is seeking additional team members to build an industry...
Suggested
Long term contract
Full time
Temporary work
Local area
Doordash
Toronto, ON
29 days ago
Sales Director
...recognized for setting the standard in both product quality and customer satisfaction. They are seeking an ambitious and results-driven Sales Director to drive their growth in Ontario, while also mentoring and motivating a talented sales team. JOB DESCRIPTION :...
Suggested
Permanent employment
Full time
Night shift
Thorens Inc
Toronto, ON
more than 2 months ago
Enterprise Sales Director, Canada
...actively developing the technologies to make this possible, with the ultimate goal ofenabling human life on Mars. ENTERPRISE SALES DIRECTOR, CANADA The Starlink Enterprise Sales team is hiring a senior, entrepreneurial leader to build and own the full go-to-market...
Suggested
Relocation
Weekend work
SPACE EXPLORATION TECHNOLOGIES CORP
Toronto, ON
2 days ago
Head of Sales, Canada
$178.2k - $236k per year
...The role / impact As Head of Sales, Canada, you will drive the overall performance and success of Xero across the region, with a primary focus on our accounting and bookkeeping partner channel. Reporting to the Country Manager, you will hold end-to-end accountability for...
Permanent employment
Full time
Work at office
Local area
Work from home
Flexible hours
Xero
Toronto, ON
a month ago
Regional Sales Director | Canada
$210k - $245k per year
...reflect our commitment to excellence. Job Summary Reporting to the Vice President of International Markets, the Regional Sales Director | Canada will lead the strategy and execution of sales, distribution, and market development across Canada and all relevant channels....
Work at office
Stateside Brands
Toronto, ON
1 day ago
Sales Manager (Canada)
...programmatic ecosystem at triplelift.com . Overview The Sales Manager plays a critical role in driving new business growth and... ...the long-term success and expansion of TripleLift's presence in Canada. Responsibilities Drive new business development by prospecting...
Long term contract
Full time
Triplelift
Toronto, ON
more than 2 months ago
Director of Sales - Backstage
...experience, and ship high-quality software faster — including in the age of AI — without losing autonomy or control. This role leads sales for Shipping Our Expertise (SOE), Spotify's B2B SaaS business built on our platform capabilities. Our flagship products — Backstage...
Full time
Work from home
Shift work
Spotify
Toronto, ON
more than 2 months ago
Director, Sales Operations
$153.81k - $192.26k per year
...growth is supported and your work makes a real impact. The Opportunity Reporting to the Senior VP, Corrugated Division , the Director, Sales Operations is responsible for owning, standardizing, and continuously improving the commercial operating system across the...
Full time
Contract work
Local area
Atlantic Packaging Products
Toronto, ON
a month ago
Executive Director Position (APJ Canada)
...About APJ Canada: Artists for Peace and Justice (APJ) is a not-for-profit organization that supports access to education for impoverished... ...studies abroad. Purpose of Position: The Executive Director guides the vision and direction of the organization as...
Full time
Contract work
Local area
Immediate start
Weekend work
Afternoon shift
Nkpr
Toronto, ON
more than 2 months ago
Associate Director of Talent Acquisition (Remote Canada)
...something, you'll fit right in. Role Summary The Associate Director of Talent Acquisition is a strategic, hands-on leader... ...global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have...
Remote job
Full time
Work at office
Home office
Directive Corporation
Toronto, ON
a month ago
Associate Director, Sales Operations & Strategy
...serve more than 800,000 customers across Canada through Equitable Bank, Canada's Challenger... ...Purpose of Job Reporting to the VP, Sales & Distribution, Personal Segment and... ...alongside senior sales management, the Associate Director, Sales Operations & Strategy is...
Hourly pay
Permanent employment
Full time
Work at office
Eq Bank
Toronto, ON
more than 2 months ago
Pre-sales Solutions Engineer - Canada
...by nearly $100 million in funding, we’re growing in the US, UK, Canada, and Europe, partnering with leading health systems including the... ...serving as the primary technical point of contact throughout the sales cycle and expansion opportunities. You’ll work closely with Account...
Full time
Internship
Work at office
Worldwide
Heidi & Co
Toronto, ON
more than 2 months ago
Director Sales
...representing leading testing products in Canada. As part of a business development... ...an immediate need to hire a Senior Level Sales Director to join the senior leadership team and help... ...Development Develop and implement a Western Canada sales strategy, including...
Long term contract
Work at office
Immediate start
Hotrun Inc
Toronto, ON
3 days ago
Sales Representative (Greater Toronto Area, Canada)
$70k - $80k per year
...transformative strategies, and thriving in a fast-paced, innovative environment, we’d love to hear from you! Our primary focus as a sales team is to market and sell Macmillan Learning solutions within designated accounts. During regular sales calls, successful representatives...
Full time
Part time
Local area
Immediate start
Night shift
Afternoon shift
Macmillan
Toronto, ON
more than 2 months ago
Senior Director, Issuing Solutions Sales, Canada
...customer experiences, mitigate risk, drive operational efficiency, and unlock new revenue opportunities. The Senior Director, Issuing Solutions Sales, Canada will serve as a senior commercial leader responsible for driving revenue growth, market expansion, and client...
Long term contract
Full time
Work at office
Local area
VISA
Toronto, ON
16 hours ago
Strategic Sales Engineer - (Toronto, Canada - Remote)
...ahead of emerging threats. About the Role As the Strategic Sales Engineer for the Canadian territory at VulnCheck, you will... ...their cybersecurity posture. This is a 100% remote role based in Canada, though we are primarily looking for candidates in the Greater Toronto...
Long term contract
Full time
Temporary work
Remote work
Vulncheck
Toronto, ON
more than 2 months ago
Enterprise Sales for Canada - Merchant Services - Executive Director
...As Executive Director, Enterprise Sales for Canada within Merchant Services, you will lead a team responsible for driving accelerated growth across the largest Merchant Services portfolio in Canada. You will define and execute the Enterprise Sales strategy, partner closely...
Work at office
JPMorgan Chase & Co.
Toronto, ON
2 days ago
Director of Customer Support
...the Role Litmus Automation is seeking a Director of Customer Support to lead the strategy,... ...Product, Customer Success, Technical Delivery, Sales, and Learning & Development. The role... ...· Ability to work from Toronto, Ontario, Canada in accordance with Litmus Automation’s workplace...
Full time
Internship
Shift work
Litmus, Llc
Toronto, ON
8 hours ago
Director of Sales Strategy and Solution Design - Adecco Canada
$90k - $120k per year
...About the role Director, Sales Strategy and Solution Design The Director will support the Vice President Sales as a trusted advisor. As a strategic thinker this individual brings operational experience executing on key sales focus areas. The Director is a strategic and...
Long term contract
Temporary work
Live In
Work at office
Flexible hours
Toronto, ON
25 days ago
Sales Director
$300k - $350k per year
...and Shopify. Fable was listed by LinkedIn as a Top Startup in Canada two years in a row, awarded Fast Company’s Most Innovative Companies... ...earn income in the technology sector. We’re looking for a Sales Director to lead our Enterprise sales team at Fable. You’ll roll up...
Full time
Contract work
Fable
Toronto, ON
3 days ago
Operations Manager, Canada
...with a determined and relentless mindset. Operations Manager, Canada Fanatics Commerce is the global leader in licensed sports merchandise... ...: Partner with internal US-based teams across Supply Chain, Sales, Operations, Logistics, Transportation, and IT to ensure...
Full time
Work at office
Worldwide
Fanatics Commerce
Toronto, ON
5 days ago
Director, Account Management - Canada
$243k - $365k per year
...simplifying tasks. Visit gomotive.com to learn more. About The Role Motive is seeking a Director of Account Management & Customer Success in Canada to lead a growing sales organization responsible for managing, retaining, and expanding relationships across our...
Long term contract
Temporary work
Internship
Motive
Toronto, ON
16 hours ago
Director, Scientific Services (Canada)
...personal journey to success. They shape our culture and support us in achieving our vision together, as one global team. The role Our Director, Scientific Services provides senior scientific and strategic leadership across the business unit, driving excellence in scientific...
Long term contract
Full time
Temporary work
Prime
Toronto, ON
19 days ago
Director of Sales, Mid-Market
$130k - $145k per year
...Job Title: Director of Sales, Mid-Market Location: Hybrid, Toronto / Greater Toronto Area (GTA), Ontario, Canada. Candidates must reside in Toronto or the GTA and be legally authorized to work in Canada. Travel: Approximately 30-40% Employment Type: Permanent, Full...
Permanent employment
Full time
Internship
Local area
Immediate start
Remote work
Flexible hours
Fulfillment IQ
Toronto, ON
10 days ago
Senior Product Manager - Remote Canada
$130k - $140k per year
...capitalize on them. Collaborate with, and take direction from, the Director of Product Management to define and share ownership of the... ...Collaborate extensively with all Smile stakeholders—including engineering, sales, marketing, and leadership—to design, develop, market, sell, and...
Remote job
Full time
Flexible hours
Smile Digital Health
Toronto, ON
14 days ago
Director of Care
...Director of Care Job description Our client is one of Canada’s leading owners and operators of retirement communities and long-term care homes . They are currently in search of an interim Director of Care for one their facilities in Toronto. Your new role...
Long term contract
Full time
Interim role
Ignite Talent Solutions
Toronto, ON
5 days ago
Director of People and Culture
$120k - $160k per year
...Initiatives, as well as being ranked among Canada’s Top Growing Companies by The Globe and... ...Position Summary We are looking for a Director of People and Culture who above all wants... ...planning Oversee hiring across consulting, sales , marketing, and admin teams across Canada...
Long term contract
Permanent employment
Full time
Interim role
Work at office
Immediate start
Shift work
Sapling Financial Consultants Inc.
Toronto, ON
21 days ago
Product Manager, Rare Disease, Canada
$130k - $170k per year
...functional partners and the Business Unit Director. Expected Base Pay Range (CAD): $ 130,000... ...and develop advocates. Support the sales team with training on brand strategy, product... ...will be occasionally required. Medison Canada’s standard leadership competencies include...
Long term contract
Remplacement
Full time
Temporary work
Internship
Flexible hours
Afternoon shift
3 days per week
Medison Pharma
Toronto, ON
16 days ago

Do you want to receive more vacancies?

Subscribe and receive similar vacancies to Director of Sales - Western Canada. Be the first to apply!