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Vice President B2b Saas Marketing

Jobgether

Lead B2B SaaS marketing from Canada remotely, combining go-to-market strategy with AI, analytics, and demand generation expertise. Travel supports industry events, client meetings, and leadership sessions.As Vice President of Marketing, you will report to the Chief Revenue Officer and shape a data-driven organization. Your scope includes pipeline growth, brand strategy, digital performance, customer expansion, and Sales Development. You will align marketing investment with commercial priorities while communicating results to executives and the Board.Key Responsibilities:
Define go-to-market strategy aligned with revenue and profitable growthOwn marketing plans, budgets, attribution, and performance reportingBuild demand generation across digital, ABM, events, and partnershipsLead SDR alignment, handoffs, messaging, and qualified opportunity conversionDevelop AI, SEO, AEO/GEO, and marketing technology strategiesRequirements:
Bachelor's degree in Marketing, Business, or related field10+ years in B2B marketing and five senior leadership yearsPrivate equity-backed business and Board reporting experienceExpertise in digital marketing, analytics, attribution, Salesforce, and HubSpotExperience leading multidisciplinary teams, SDR functions, and enterprise ABMBring executive judgment, commercial fluency, and measurable marketing leadership to a remote Canadian B2B SaaS organization.
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Vacancy posted 2 hours ago
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