Stratège principal(e) du marketing corporatif

Ready to take the next step in your career?

Join a global company shaping the future with technology that drives lasting impact.

Hypertec is seeking a Senior Corporate Marketing Strategist to join our Marketing team in Montreal, Quebec . If you are motivated, collaborative, and aligned with our values, we would love to hear from you.

We believe that how we work is just as important as what we build. Our values reflect the mindset we bring to everything we do:

• Trust
• Customer Focus

What You’ll Be Contributing:

• Develop and continuously refine the ONE HYPERTEC corporate narrative, connecting Hypertec’s full solution and services portfolio into one clear market story.
• Define how the organization is positioned within the market and against competitors.
• Build a messaging architecture that connects all business units into one unified company story while complementing BU-specific marketing priorities.
• Ensure messaging reflects the company's vision, strategy, values, and market differentiation.
• Define how Hypertec’s end-to-end solutions, services, platforms, and capabilities come together to solve customer challenges at the enterprise level.

Messaging Framework

• Develop corporate messaging frameworks that guide marketing, sales, and executive communications.
• Establish messaging standards that enable Business Unit Marketing teams to align their product messaging with the broader corporate narrative.
• Ensure consistency of messaging across all customer and stakeholder touchpoints.
• Translate corporate strategy into compelling business narratives for internal and external audiences.

Thought Leadership Strategy

• Develop the company's thought leadership strategy.
• Identify strategic industry themes and topics that reinforce the company's expertise and market leadership.
• Collaborate with Business Unit leaders and subject matter experts to shape executive content and strategic perspectives.
• Provide the messaging direction for thought leadership initiatives, while partnering with the Marketing Services team on content development and execution.
• Help execute Hypertec’s AI marketing strategy by translating AI capabilities, customer value propositions, and innovation priorities into compelling market-facing messaging.
• Partner with BU Marketing, Product, Sales, and executive stakeholders to identify AI-related themes, proof points, use cases, and customer stories that support Hypertec’s market positioning.
• Support the development of AI-focused campaigns, thought leadership, executive presentations, website content, partner messaging, and sales enablement materials.
• Ensure AI messaging is integrated into the broader ONE HYPERTEC narrative and reinforces the company’s differentiated value across infrastructure, services, solutions, and innovation.

What Sets You Apart:

• 8-12+ years of progressive B2B marketing experience.
• Experience in corporate marketing, strategic marketing, product marketing, or brand strategy.
• Proven success developing market positioning and messaging frameworks in a multi-business or technology environment.
• Experience partnering with executive leadership teams.
• Exceptional strategic storytelling skills.
• Corporate positioning and messaging development abilities.
• Executive communication and presentation support skills.
• Strong business acumen.
• Competitive positioning skills.
• Cross-functional leadership and influence.