Manager, Marketing & Fan Engagement
Full-time
Saskatchewan Roughrider Football Club Inc.
Marketing & Fan Engagement
Lead marketing strategies that grow the Rider brand, drive ticket sales, increase fan engagement, and support revenue generation. Oversee advertising, creative development, and brand consistency across all marketing channels.
Drive fan acquisition, engagement, and retention through CRM, email, app, web, SMS, and digital campaigns. Develop data-driven strategies that grow the fan database and improve conversion opportunities. Partnerships & Sponsorship
Support sponsor activations by collaborating with internal teams to deliver integrated marketing, digital, community, and game-day experiences that maximize partner value. Digital & Social Media
Oversee social media strategy and content planning to increase audience growth, engagement, and brand reach while ensuring alignment with organizational objectives.
Data & Analytics
Use fan insights, campaign performance, and market research to inform decision-making, measure ROI, identify opportunities, and support continuous improvement across all marketing initiatives. Leadership & Collaboration
Lead and support marketing team members while working cross-functionally with internal departments, agencies, and community partners to deliver impactful marketing programs and exceptional fan experiences.
Vacancy posted 2 days ago
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