Senior Marketing Leader at AbbVie
Allergan Aesthetics
Drive impactful marketing strategies as the Senior Marketing Leader for Allergan Aesthetics at AbbVie in Canada. Utilize your extensive experience to enhance brand awareness and customer engagement. This senior level position requires a proven track record in consumer healthcare or beauty marketing. You will lead a cross-functional team to execute brand strategies while managing promotional budgets and forecasting processes. By aligning local plans with international marketing initiatives, you will significantly influence brand success in the market. Key Responsibilities:
- Develop robust strategic plans for the product portfolio
- Align multichannel strategies to annual operational plans
- Create and manage digital marketing campaigns
- Lead the marketing team to optimize performance
- Foster relationships with creative and medical communication agencies
- Prior experience in consumer healthcare or beauty marketing
- Expertise in product launch at the country or international level
- Strong communication and project management skills
- Leadership experience in managing teams and external agencies
- Creativity in campaign development and execution
Vacancy posted 14 hours ago
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