Influencer Marketing Specialist - Hungary

As an Influencer Marketing Specialist, you will execute the local influencer program in Hungary. Your role is to find and onboard the right creators, manage campaigns end-to-end, and build strong long-term partnerships, while ensuring Vilgain is represented consistently and authentically in the Hungarian market.

You will work mainly with the Country/Expansion Manager, who will guide local priorities and market direction, while following the existing influencer marketing processes and best practices used across the company.

Responsibilities

• Execute the local influencer plan and maintain a steady creator pipeline across relevant creator tiers.

• Proactively search, contact, and onboard new creators aligned with Vilgain’s target audience and brand positioning.

• Negotiate collaboration terms (deliverables, fees, basic usage rights) and ensure clear agreements and timelines.

• Manage and optimize the affiliate/discount code program (code setup, tracking, reporting, optimization).

• Build and maintain strong relationships with creators and ensure smooth communication and follow-up.

• Coordinate influencer activities with the local marketing calendar and product priorities.

• Track results and maintain simple performance reporting (deliverables, reach/engagement, code revenue, learnings).

• Organize smaller local activations/events (e.g., community workouts, pop-ups, partner visits) together with creators and local partners.

• Coordinate video shoots/recordings with creators (planning, logistics, basic shot list, and ensuring on-brand delivery).

• Monitor local trends and competitor activity and share actionable insights with the team.

Experience

• 4+ years of experience in influencer marketing, partnerships, social media marketing, or a related role (e-commerce is a plus).

• Strong knowledge of the Hungarian creator landscape and proven ability to recruit creators consistently.

• Strong communication and negotiation skills, including ability to manage expectations, timelines, and deliverables.

• Experience with affiliate/codes or performance-driven influencer campaigns is a plus.

• Organized, proactive, and hands-on, comfortable working independently with clear ownership.

• Native-level Hungarian; good English for daily collaboration with Czech-based teams.

• Comfortable with basic tracking and reporting (spreadsheets, links/UTMs, simple summaries).

• Hands-on experience coordinating content production (video shoots/recordings) with creators, planning, logistics, and ensuring on-brand outputs.

• Experience organizing smaller activations/events (e.g., community workouts, pop-ups, partner activations) is a strong plus.

KPIs

Your performance will be measured by:

• Creator acquisition: number of new creators onboarded per month and pipeline health (weekly).

• Campaign execution: on-time delivery of agreed deliverables and campaign quality.

• Performance impact: revenue generated via codes/affiliates and improvement over time.

• Content output: volume and quality of creator content/UGC that can be reused (monthly).

• Relationship health: retention of top creators and continuity of collaboration.

What We Offer

• Dynamic environment in a fast-growing company

• ⏰ Remote work, flexible schedule, 5 weeks of vacation

• Monthly credit for Vilgain products

• Real space for development, ownership, and initiative