Manager, Canada, Patient Advocacy
$86.89k - $105.29k per yearBristol Myers Squibb
At Bristol Myers Squibb, our employees often ask, “Who are you working for?”—a question that fuels collaboration, accountability, and urgency in our work. Our purpose-driven culture inspires us to discover, develop, and deliver innovative medicines to prevail over serious diseases. We offer uniquely interesting and meaningful work, opportunities for growth, and a supportive environment that values inclusion, wellbeing, flexibility, and comprehensive benefits. This is work that transforms the lives of patients, and the careers of those who do it. The Corporate Affairs and Advocacy Manager will be responsible for leading stakeholder relationship and developing, operationalizing and integrating patient advocacy and therapeutic area communication strategies to drive business objectives and build BMS’s reputation in Canada. This role requires strong executional, strategic and creative capabilities to effectively develop and partner on high-impact, measurable programs. The Corporate Affairs and Advocacy Manager will report to the Head, Corporate Affairs in Canada. Main Responsibilities Stakeholder Engagement & Relationship Building
- Build and nurture long-term, trust-based partnerships with PAGs, strengthening their capacity to support patients and expanding BMS’s role as a collaborative and patient-focused industry partner.
- Partner closely with cross functional teams to integrate patient perspectives and advocacy insights into business planning, access strategies communications and health-system shaping initiatives.
- Identify opportunities for PAG participation in disease awareness events, community programs, webinars, scientific meetings, and external engagements that strengthen the visibility of the cause.
- Lead continuous monitoring of advocacy programs, capturing insights and metrics to assess impact on disease awareness campaigns, events, and patient engagement activities.
- Ensure patient advocacy activities, partnerships, grants, donations, sponsorships, and engagements are conducted in alignment with applicable laws, regulations, industry codes, and BMS policies; establish clear objectives and measures of impact for advocacy initiatives.
- In collaboration with the Head, Corporate Affairs in Canada, develop and execute comprehensive patient advocacy strategies that strengthen BMS’s leadership in disease awareness and patient-centric engagement across priority therapeutic areas, such as cardiovascular, oncology, hematology, and neuroscience.
- Create and partner on integrated advocacy plans designed to support earlier diagnosis, improve the patient journey, and amplify understanding of highly under-diagnosed or complex diseases.
- Develop stakeholder-tailored communication materials that support PAG outreach efforts, such as educational toolkits, disease recognition guides, social-media-ready content, awareness month activations, and patient journey maps, ensuring that all materials are developed in compliance with applicable laws, regulations, industry codes and BMS policies and respect the independence and autonomy of patient advocacy groups.
- Lead national-level disease awareness programs in collaboration with PAGs, medical societies, and key opinion leaders (KOLs), ensuring materials are clear, evidence-based, and aligned with BMS’s commitment to scientific excellence.
- Support patient engagement initiatives related to clinical trial awareness, in partnership with Medical, Clinical Operations, RCO and PAGs, in accordance with applicable laws, regulations and internal policies.
- Identifies and engages patient leaders on policy issues of mutual interest
- Supports efforts to shape and execute policy‑ and advocacy‑related communications, in close partnership with Corporate Affairs and Market Access and Policy.
- Support engagement with patient organizations and industry bodies, ensuring consistent narratives and compliant execution.
- Monitor the evolving Canadian healthcare, reimbursement, and patient advocacy environment to identify opportunities, risks, and emerging issues relevant to BMS therapeutic areas.
- Develops and execute a strategic internal communications and employee engagement plans for the market relating to patient centricity.
- Lead planning and execution of key internal events highlighting patient voice (ex. Global Patient Week)
- Bachelor’s degree in Communications, Public Relations, Public Affairs, Business Administration or Sciences
- Minimum 7 years of experience in stakeholder engagement and/or communications preferably in pharmaceutical or healthcare industry
- Superior interpersonal and communication skills in English and French (written and verbal)
- Proactive and strategic mindset, with the ability to anticipate stakeholder reactions and develop appropriate advocacy and communication strategies.
- Knowledge of the Canadian healthcare and policy landscape, including trade associations, medical societies, and patient advocacy groups.
- Strong ability to collaborate across the matrix with access, policy, marketing, regulatory, medical, and legal teams
- Strong project management skills, with the ability to prioritize and manage multiple initiatives simultaneously.
- Excellent written and verbal communication skills, with the ability to tailor messages to different audiences.
- Self-directed with proven track-record meeting tight deadlines and balancing multiple initiatives with competing priorities.
- Commitment to a highly-ethical organization – demonstrate the BMS values
- Proactivity & high level of personal accountability
- Proficient fluency in English and French
- Établir et entretenir des partenariats à long terme fondés sur la confiance avec les groupes de défense des droits des patient(e)s, en renforçant leur capacité à soutenir les patient(e)s et en consolidant le rôle de BMS en tant que partenaire collaboratif et axé sur les patient(e)s de l’industrie.
- Collaborer étroitement avec les équipes interfonctionnelles afin d’intégrer les perspectives des patient(e)s et les connaissances issues de la défense de leurs droits dans la planification des activités, les stratégies et communications relatives à l’accès, ainsi que les initiatives visant à faire évoluer le système de santé.
- Cerner les possibilités de participation des groupes de défense des droits des patient(e)s à des activités de sensibilisation aux maladies, à des programmes communautaires, à des webinaires, à des réunions scientifiques et à des activités externes qui augmentent la visibilité de la cause.
- Assurer un suivi continu des programmes de défense des droits des patient(e)s, en recueillant des renseignements et des indicateurs permettant d’évaluer leur incidence sur les campagnes de sensibilisation à la maladie, les événements et les activités de mobilisation des patient(e)s.
- Veiller à ce que les activités de défense des droits des patient(e)s, les partenariats, les subventions, les dons, les commandites et les activités de mobilisation restent toujours conformes aux lois et règlements applicables, aux codes de l’industrie et aux politiques de BMS applicables; établir des objectifs clairs et des mesures de l’incidence pour les initiatives de défense des droits des patient(e)s.
- En collaboration avec le(la) chef(fe), Affaires corporatives, Canada, élaborer et mettre en œuvre des stratégies globales de défense des droits des patient(e)s qui renforcent le leadership de BMS en matière de sensibilisation aux maladies et de mobilisation axé sur les patient(e)s dans tous les champs thérapeutiques prioritaires, notamment les maladies cardiovasculaires, l’oncologie, l’hématologie et les neurosciences.
- Créer des plans intégrés de défense des droits des patient(e)s et collaborer à ce genre de plans afin de favoriser un diagnostic précoce, d’améliorer le parcours des patient(e)s et de mieux faire comprendre les maladies fortement sous-diagnostiquées ou complexes.
- Élaborer des documents de communication adaptés aux intervenant(e)s pour soutenir les activités de sensibilisation des groupes de défense des droits des patient(e)s, notamment des trousses éducatives, des guides de reconnaissance des maladies, du contenu adapté aux réseaux sociaux, des activités liées aux mois de sensibilisation et des cartes du parcours des patient(e)s, en veillant à ce que tous les documents soient élaborés conformément aux lois et règlements applicables, aux codes de l’industrie et aux politiques de BMS, et dans le respect de l’indépendance et de l’autonomie des groupes de défense des droits des patient(e)s.
- Diriger des programmes nationaux de sensibilisation aux maladies en collaboration avec les groupes de défense des droits des patient(e)s, les sociétés médicales et les leaders d’opinion clés, en veillant à ce que les documents soient clairs, fondés sur des données probantes et conformes à l’engagement de BMS envers l’excellence scientifique.
- Appuyer les initiatives de mobilisation des patient(e)s liées à la sensibilisation aux essais cliniques, en partenariat avec les Affaires médicales, les Opérations cliniques, les Opérations cliniques régionales et les groupes de défense des droits des patient(e)s, dans le respect des lois, règlements et politiques internes applicables.
- Repérer les leaders chez les patient(e)s et les mobiliser sur des enjeux de politiques publiques d’intérêt commun.
- Appuyer les efforts visant à orienter et à mettre en œuvre les communications liées aux politiques et à la défense des droits des patient(e)s, en étroite collaboration avec les équipes d’Affaires corporatives, d’Accès au marché et de Politiques.
- Appuyer la mobilisation des associations de patient(e)s et des organismes de l’industrie, en veillant à la cohérence des messages et à une mise en œuvre conforme aux exigences applicables.
- Surveiller l’évolution du contexte canadien en matière de soins de santé, de remboursement et de défense des droits des patient(e)s afin de cerner les possibilités, les risques et les enjeux émergents pertinents pour les champs thérapeutiques de BMS.
- Élaborer et mettre en œuvre des plans stratégiques de communication interne et de mobilisation des employé(e)s pour le marché, en accordant une importance particulière aux patient(e)s.
- Diriger la planification et la mise en œuvre d’événements internes clés mettant en valeur la voix des patient(e)s (p. ex. Semaine mondiale des patient[e]s).
- Baccalauréat en communications, en relations publiques, en affaires publiques, en administration des affaires ou en sciences.
- Au moins 7 ans d’expérience en mobilisation des intervenant(e)s et/ou en communications, de préférence dans l’industrie pharmaceutique ou le secteur des soins de santé.
- Excellentes aptitudes interpersonnelles et excellentes compétences en communication en anglais et en français (à l’écrit comme à l’oral).
- Esprit proactif et stratégique, capable d’anticiper les réactions des intervenant(e)s et d’élaborer des stratégies de défense des droits et de communication.
- Connaissance du contexte canadien des soins de santé et des politiques publiques, notamment des associations commerciales, des sociétés médicales et des groupes de défense des droits des patient(e)s.
- Grande capacité à collaborer au sein d’une structure matricielle avec les équipes de l’accès, des politiques, du marketing, des affaires réglementaires, des affaires médicales et du service juridique.
- Solides compétences en gestion de projets, avec la capacité d’établir les priorités et de gérer plusieurs initiatives simultanément.
- Excellentes compétences en communication écrite et orale, et capacité d’adapter les messages à différents publics.
- Autonomie démontrée et capacité éprouvée à respecter des délais serrés et à gérer de multiples initiatives assorties de priorités concurrentes.
- Engagement envers une organisation hautement éthique et adhésion aux valeurs de BMS.
- Proactivité et haut niveau de responsabilisation personnelle.
- Maîtrise de l’anglais et du français.
usd86.89k - usd105.29k per year
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