Senior Product Marketing Manager at Questrade

Shape the future of fintech with Questrade as our Senior Product Marketing Manager. Drive innovative go-to-market strategies and elevate customer experiences for active traders in a hybrid work environment. In this critical role at Questrade Financial Group, you’ll leverage your expertise to enhance trading platforms and tools for Canada’s most engaged traders. With 5+ years of experience in product marketing, preferably in fintech, your ability to understand trader demands and behaviors will guide your strategies. You will collaborate across product teams to improve trader engagement, positioning, and messaging based on deep market insights and customer feedback. Key Responsibilities: • Own end-to-end go-to-market strategy for trading features • Build compelling messaging for active traders • Lead research into trader behavior and preferences • Partner with teams to create coherent trader experiences • Define success metrics and track performance analytics Requirements: • Minimum 5 years of product marketing experience • Proven track record in fintech or trading platforms • Deep understanding of active trader needs and expectations • Strong project management skills to handle cross-functional initiatives • Metrics-driven approach to measure impact and success Join Questrade to make a significant impact in the trading space by enhancing customer experiences through your innovative marketing strategies. #J-18808-Ljbffr