Intern - Digital Marketing (Web Experimentation)
Kensington
Kensington delivers the world’s most personal travel experiences. We bring to life each client’s desire to travel in a way that’s tailored specifically for them, in the company of local private guides who ensure that they enjoy the authentic best of their destination. The result is a unique journey rich in memories that last a lifetime!
We achieve this because of our extraordinary people, passionate experts with deep knowledge of their destinations. They are what enables us to deliver remarkable experiences in over 120 countries worldwide, and across each of our businesses – Private Touring, Cruises, Villas, Yachts, Expeditions, Ultraluxe Land, Private Jets, and Air.
To learn more about Kensington, visit kensingtontours.com .
Kensington Tours is seeking motivated interns to join our growing Digital team. These roles offer hands-on experience in two distinct disciplines — web experimentation and performance marketing — within a fast-paced, data-driven environment. This is a hands-on internship at the center of a high-performing growth team responsible for driving leads, revenue, and customer engagement across multiple luxury travel product lines.
Web Experimentation Intern
Reporting into the CX Optimization & Experimentation team, this intern will support the day-to-day execution of A/B testing and conversion optimization initiatives across kensingtontours.com.
You will work across performance marketing, SEO, customer experience, user experience, experimentation, and reporting, gaining exposure to how a modern growth engine operates inside a data-driven organization. This role is ideal for someone who wants to build a career in marketing, digital strategy, analytics, CX, UX, or growth.
SEO and Website Growth
- Support SEO initiatives including content research, keyword analysis, and page performance tracking for content briefs
- Help create content briefs for Writers on Editorial Articles and manage processes from research through to publication
- Help audit website content and flag optimization opportunities
- Assist with landing page and content performance analysis
Customer Experience and User Experience
- Help review website journeys and identify friction points in the customer experience
- Support analysis of user behavior data to understand how visitors interact with key pages
- Assist in documenting UX improvement opportunities and test ideas
- Contribute to improving clarity, navigation, and content effectiveness across the website
Experimentation and CRO
- Help document A/B tests and track experiment results
- Support analysis of website performance and conversion trends
- Assist with building business cases for new test ideas
Analytics and Reporting
- Help prepare weekly and monthly dashboards and summaries for leadership
- Pull and organize data from multiple sources such as marketing platforms and analytics tools
- Translate data into clear, simple insights
Ad Hoc Growth Projects
- Support cross-functional marketing and digital projects
- Help with presentation development and internal documentation
- Contribute research and insights for strategic initiatives
What You Bring
- Currently pursuing a degree in Marketing, Business, Statistics, Psychology, or a related field.
- Curiosity about user behavior, conversion optimization, and digital analytics.
- Comfort with data — ability to read basic reports, spot trends, and ask good quest
We are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. If you require accommodation due to a disability at any stage of our hiring process, please advise us when completing your application.
The Range Group may use artificial intelligence throughout the recruitment process to screen, assess or select applicants for this position. These tools assist our hiring team but do not replace human judgment. Final hiring decisions are ultimately made by the hiring team. We thank all candidates for their interest, however, only those selected for an interview will be contacted.
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