Social Media Marketing Specialist

Social Media Marketing Specialist

Company: HireFrontier

Location: Hybrid

Job Type: Full-Time (2040 Hours per Week)

About HireFrontier

HireFrontier is a staffing and recruitment company that connects talented professionals with leading employers across multiple industries. We provide customized recruiting staffing and workforce solutions that help businesses hire top talent while supporting job seekers throughout their career journey. Our team is committed to innovation exceptional service and building long-term partnerships with clients and candidates alike.

Position Summary

HireFrontier is seeking a motivated creative and data-driven Social Media Marketing Specialist to lead and execute our social media marketing initiatives. This position is responsible for increasing brand awareness strengthening employer branding promoting job opportunities engaging with job seekers and supporting business development through strategic digital marketing.

The ideal candidate has experience creating high-performing social media campaigns growing online communities analyzing campaign performance and producing engaging content that generates measurable business results. Experience within staffing recruitment talent acquisition or human resources marketing is highly preferred.

Key Responsibilities

• Develop and execute social media marketing strategies that support recruitment talent acquisition employer branding and business development goals.

• Manage company social media accounts including LinkedIn Facebook Instagram TikTok X and other relevant platforms.

• Create edit schedule and publish engaging content that promotes job openings hiring campaigns company culture client success stories career advice and recruitment initiatives.

• Build brand awareness by increasing audience engagement followers impressions and qualified candidate traffic.

• Monitor social media channels and respond professionally to comments direct messages and candidate inquiries.

• Collaborate with recruiters and leadership to promote open positions hiring events recruitment campaigns and employer partnerships.

• Track key performance indicators (KPIs) including engagement reach conversions click-through rates and audience growth and provide regular performance reports.

• Identify new social media trends recruitment marketing strategies and emerging digital opportunities to improve campaign performance.

• Assist with paid social media advertising lead generation campaigns and employer branding initiatives.

• Ensure all content aligns with company branding messaging and marketing objectives.

Required Qualifications

• Bachelors degree in Marketing Communications Business Administration Digital Marketing or a related field.

• Minimum of 0-1 year of experience in social media marketing digital marketing recruitment marketing employer branding or a related role.

• Proven success growing social media audiences and improving engagement through strategic content marketing.

• Strong knowledge of LinkedIn Facebook Instagram TikTok X and other major social media platforms.

• Experience using social media management scheduling and analytics tools.

• Excellent written editing proofreading and verbal communication skills.

• Strong organizational project management and time management abilities.

• Ability to analyze campaign performance and make data-driven marketing recommendations.

• Ability to work independently while collaborating effectively with cross-functional teams.

Preferred Qualifications

• Experience creating employer branding campaigns and recruitment advertising.

• Familiarity with paid social advertising PPC campaigns and lead generation strategies.

• Experience with graphic design tools short-form video content or basic video editing is a plus.

Why Join HireFrontier

• Flexible hybrid work environment.

• Opportunity to help shape a growing staffing and recruitment brand.

• Collaborative and supportive team culture.

• Professional development and career growth opportunities.

• Opportunity to make a measurable impact on recruiting success and employer branding.

We encourage candidates to include links to professional social media profiles or online portfolios that demonstrate their work and accomplishments.

Required Skills:

Sales OperationsMicrosoft OfficeInformation TechnologyCustomer Service