Communications Advisor, Philanthropy, Individual Giving And Relationship Marketing

The mission of Fondation Charles-Bruneau is to give all children with cancer the best possible chance of recovery by funding research and supporting the development of projects dedicated to pediatric hematology-oncology.
Fondation Charles-Bruneau is recognized for the outstanding quality of its major events. Each year, its team of passionate and creative professionals organizes four major events: the Tour CIBC Charles-Bruneau, the Coupe Charles-Bruneau in Québec City and Montréal, and the Grande soirée Charles-Bruneau. Supported by an engaged and dedicated community, the Fondation team goes above and beyond each year to raise more funds for major pediatric cancer research projects in Québec.
We are looking for someone to join the Foundation’s communications team. In this role, you will develop, plan and implement philanthropic communications strategies focused on individual giving.
You will oversee the planning and execution of fundraising and donor loyalty campaigns through direct mail, email and digital channels. You will also analyze marketing results and optimize campaigns to support donor acquisition, conversion, engagement and retention.
Your main responsibilitiesIn collaboration with the Philanthropic Development team:
Design and implement communications and marketing strategies for individual and monthly donors;
Develop communication journeys and automated sequences that support donor acquisition, conversion and loyalty;
Develop public-facing communications related to planned giving and initiatives that engage the next generation of philanthropists.
Digital marketing
Define and implement the email marketing strategy for philanthropic communications;
Use digital tools and database segmentation capabilities to personalize communications, in collaboration with the staff responsible for data management;
Contribute to digital acquisition strategies, including Google Ads, Google Ad Grants and search engine optimization (SEO), in accordance with assigned responsibilities;
Ensure traditional campaigns are consistently reflected across digital donor engagement channels.
Campaign coordination and optimization
Develop briefs and communications direction for the campaigns in your portfolio, in collaboration with the staff member responsible for content and social media;
Coordinate theproduction and rollout of fundraising materials and communications for individual donors;
Monitor campaign-specific performance indicators and recommend improvements to channels, formats and donor journeys;
Collaborate with the Philanthropic Development team to ensure campaigns align with fundraising objectives.
Does this sound like you?
You hold a bachelor’s degree in communications, marketing or a related field, or have equivalent experience;
You have at least three years of experience in digital marketing, relationship marketing or direct marketing;
You have expertise in email marketing, segmentation, automation and customer or donor journey optimization;
You are comfortable using data management and digital campaign platforms;
You are known for your excellent writing, planning and coordination skills;
You bring strategic thinking, attention to detail and the ability to work independently, while collaborating effectively across teams;
You have an excellent command of spoken and written French.
What you’ll find at Fondation Charles-Bruneau:
A dynamic and stimulating team environment;
A permanent, full-time position (35 hours per week);
Competitive compensation;
A comprehensive group insurance plan, a health and wellness allowance, and access to a group RRSP with employer contributions;
The option to work remotely;
Conveniently located offices in Montréal, near the Pie-IX and Viau metro stations.
We thank all applicants for their interest. Only those selected for an interview will be contacted.
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