SFMC QA Analyst (contract)

Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit  .

Salesforce QA Analyst (Email Specialist)

• Location: Greater Toronto Area (GTA),
• Employment Type: 6-Month Contract - Maternity Leave Cover
• Target Start Date : July 28, 2026
• Department: Technology / Quality Assurance

Job Summary:
We are seeking a  Salesforce Marketing Cloud (SFMC) QA Tester  to join our team and ensure the quality and performance of marketing automation campaigns, emails, journeys, and integrations. The ideal candidate will have experience testing  SFMC components , including Email Studio, Journey Builder, Automation Studio, and APIs. This role requires strong attention to detail, test case development, and troubleshooting skills to optimize campaign delivery and customer engagement.

Key Responsibilities:

• Develop and execute test plans, test cases, and scripts for  Salesforce Marketing Cloud (SFMC) .
• Perform  functional, integration, regression, and UAT testing across SFMC modules (Email Studio, Journey Builder, Automation Studio, etc.).
• Validate  email templates, personalization, dynamic content, AMPscript, and data extensions .
• Test  marketing automations, triggers, and audience segmentation logic .
• Identify, document, and track defects using JIRA or other bug-tracking tools.
• Verify  API integrations between SFMC and external systems (Salesforce CRM, databases, third-party platforms).
• Ensure  compliance with email best practices, deliverability standards, and CAN-SPAM/GDPR regulations .
• Collaborate with marketing, development, and data teams to improve campaign performance and resolve issues.
• Provide feedback and recommendations to optimize workflows, processes, and automation accuracy.

Requirements:

• 2+ years of experience in  QA testing for Salesforce Marketing Cloud (SFMC)or related email marketing platforms.
• Hands-on experience testing  AMPscript, SSJS, SQL queries, and dynamic content .
• Familiarity with  Journey Builder, Automation Studio, Email Studio, and Data Extensions .
• Experience validating  SFMC API integrations (REST/SOAP) .
• Strong understanding of  email rendering across devices, browsers, and email clients .
• Experience with  QA tools like JIRA, TestRail, Selenium, or Postman .
• Ability to write and execute  SQL queries for data validation in SFMC.
• Knowledge of  email deliverability, tracking metrics, and email marketing compliance (CAN-SPAM, GDPR, CASL) .
• Excellent attention to detail, problem-solving skills, and ability to work in an Agile environment.

Preferred / Nice-to-Have Qualifications

• Salesforce Marketing Cloud (SFMC): Basic to intermediate knowledge of SFMC (specifically Journey Builder, Email Studio, and Data Extensions) is a major asset to assist in checking journey structures and data targeting accuracy.
• Bilingualism: Professional fluency in both English and French is highly preferred (highly valued for our Montreal/Toronto cross-office operations).
• HTML/CSS Basics: Basic understanding of HTML/CSS code structures as they relate to email layouts to help expedite troubleshooting with development teams.

The base salary for this position at the time of this posting may range between the values at the bottom of this posting. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.

-

$39,750—$66,250 CAD

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.  

VML is a WPP Agency. For more information, please visit our website , and follow VML on our social channels via Instagram ,  LinkedIn , and  X .  

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our  Recruitment Privacy Policy . California residents should read our  California Recruitment Privacy Notice . This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.