Pipeline-Focused Demand Generation Manager
PheedLoop
Step into a crucial role at PheedLoop as a Pipeline-Focused Demand Generation Manager. Focus on driving revenue through effective marketing strategies and targeted campaigns. This role is ideal for someone looking to build and refine demand generation strategies in a B2B SaaS environment. You will be responsible for managing multiple acquisition channels, optimizing conversion paths, and ensuring the marketing funnel operates efficiently. Your collaborative efforts with the Sales team will be pivotal in improving lead quality. Key Responsibilities:
- Develop and execute strategies that drive lead generation
- Manage marketing-sourced pipeline goals for revenue impact
- Optimize paid advertising channels like LinkedIn and Google Ads
- Create effective email nurturing sequences and marketing automation
- Analyze conversion metrics and campaign performance for insights
- 3+ years of experience in related Demand Generation roles
- Proven track record managing significant paid acquisition budgets
- Experience in generating measurable revenue and pipeline through marketing
- Strong understanding of analytics and marketing best practices
- Excellent communication and project management skills
$139.5k - $170.5k per year
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