VP of Organic Acquisition | Betty CA
$180k - $200k per yearFull-time
Betty
About Us:
Betty is an innovative entertainment company pioneering at the intersection of real-money online casinos and casual mobile gaming. Betty Canada is a scale up company accredited by the Alcohol and Gaming Commission of Ontario (AGCO) as a B2C operator in February 2023, we've set a new standard in the industry. Our mission is to redefine the online casino experience by offering a uniquely transparent environment where players can relax, unwind, and enjoy themselves safely. We are committed to accessibility, fairness, and inclusivity, fostering a community of like-minded individuals who value ethical gaming practices and prioritize our players' safety and enjoyment above everything else. Our Values:- We are honest - we value honesty in all aspects.
- Bring the Olives - we offer premium customer experience.
- Think Big - we believe in always striving for more.
About the role:
We’re looking for a strong Organic Acquisition leader who lives and breathes organic growth. You will own and scale our key organic acquisition channels, SEO, ASO, AIO, and Referral, driving sustainable user acquisition and revenue growth without relying on paid ads.
You will define the organic growth strategy, build and scale high-performing teams, and create systems that continuously improve acquisition efficiency, conversion, and long-term business impact. You’ll experiment, optimize, and move fast to uncover what works and scale it across channels.
Key Responsibilities:
- Own Organic Growth Strategy, Revenue & Efficiency - Define and lead the organic acquisition strategy across SEO, ASO, AIO, and Referral, with full accountability for revenue growth and CAC efficiency versus paid channels.
- Drive Organic Conversion & Funnel Performance - Optimize end-to-end performance across discovery, engagement, and conversion journeys to maximize high-quality organic acquisition.
- Scale Growth through Content, Video & Referral Systems - Build and scale content, video that drives brand discovery, education, and organic virality.
- Build Experimentation & Growth Systems - Develop a structured experimentation framework powered by data, automation, and AI to continuously improve growth performance.
- Lead Team, Execution & Cross-Functional Alignment - Build and scale the organic growth organization while partnering with Product, Marketing, Engineering, and Brand to execute company-wide growth initiatives.
What we're looking for:
- 8+ years in organic marketing and growth roles, with deep expertise in SEO, ASO, AIO, and referral systems
- Proven track record of scaling organic acquisition from early stage to major revenue-driving channel
- Strong understanding of organic funnels: discovery, engagement, conversion, and retention
- Experience in start-up or high-growth environments with fast experimentation cycles
- Strong analytical mindset with the ability to translate data into action and business impact
- Hands-on leader who can operate strategically and tactically when needed
- Proven ability to build and lead high-performing cross-functional teams
- Creative, fast-moving problem solver who thrives in an ambiguity and an ownership-driven environment
What we offer:
- Competitive salary
- Discretionary bonus
- Premium Health insurance
- Career and skills development opportunities
- Fun and collaborative team environment
- New modern office space
- Exclusive employee discounts and perks through Perkopolis
The salary range for this role is CAD 180,000 to CAD 200,000 per year, depending on experience, qualifications and location. Final compensation will be determined based on job related skills and business needs.
This is a backfill within our team.
Additional Information
At this time, we are unable to sponsor work visas for this position. Candidates must be authorized to work in the job posting location for this position on a full-time basis without the need for current or future visa sponsorship.
Betty Gaming CA Ltd. is an equal opportunity employer and will provide reasonable accommodation for qualified individuals with disabilities throughout the recruitment and selection process. Please advise our Talent Acquisition Specialist in advance should accommodation be required.
Vacancy posted 13 hours ago
Similar jobs that could be interesting for youBased on the VP of Organic Acquisition | Betty CA in Toronto, ON vacancy
$180k - $200k per year
...About Us: Betty is an innovative entertainment company pioneering at the intersection... ...the role: We’re looking for a strong Organic Acquisition leader who lives and breathes organic growth... ...visa sponsorship. Betty Gaming CA Ltd. is an equal opportunity employer and...SuggestedLong term contractFull timeCasual workInternshipWork at office$55k - $60k per year
...About Us: Betty is an innovative entertainment company pioneering... ..., and tools. A knack for organization and time management, even in busy... ...sponsorship. Betty Gaming CA Ltd. is an equal opportunity... ...process. Please advise our Talent Acquisition Specialist in advance should...SuggestedFull timePart timeCasual workInternship- ...opportunity to contribute to the companys success. The Head of Talent Acquisition for North America will be tasked with leading a large... ...approximately 50 employees) within a fast-paced and complex matrixed organization. The role is an opportunity to set and drive the recruiting...SuggestedLong term contractFull timeTemporary workLocal area
- Looking for occasional help for our 20 month old son on Saturday or Sunday afternoons for a couple of hours. Please visit to view full details and to apply. FREE REGISTRATION and lots of jobs to choose from!SuggestedWeekend work
CanadianNanny.ca
Toronto, ON15 days ago - ...Canadians. What we’re looking for We're looking for an Organic Growth Manager to help us expand our reach, impact, and grow our... ...-era discovery channels that drives qualified traffic and user acquisition across all key men's health categories. Lead SEO strategy...SuggestedLong term contractFull timeInternshipWork at officeRemote workFlexible hours
$25 per hour
Are you a organize , responsible individual with a passion for childcare and housekeeping? Our family in Toronto, Ontario is seeking a part-time, live-out nanny to support our busy household and provide care for our primary school-aged children. This exciting opportunity offers...Hourly payPart timeLive outMonday to fridayFlexible hoursCanadianNanny.ca
Toronto, ON4 days ago- We are currently seeking a motivated analyst, specialising in oncology, to join our growing team. In your role as a Business Analyst you will be working on a wide variety of projects for our pharma clients. You will be expected to help with the smooth running of current projects...Full timeFor subcontractor
- ...portfolio. Title: Head of GPO – Hospitality (Group Purchasing Organization) Location: Toronto or Montreal About the... ...tracking mechanisms ~ Evaluate build vs. partnership vs. acquisition opportunities 2. Secure and Structure Strategic Vendor Partnerships...Long term contractFull timeInternship
$150k - $190k per year
...to hear from you! What We’re Looking For We’re seeking a VP of Marketing to join our leadership team and build a scalable,... ...and scale a multi-channel demand engine across content, SEO, paid acquisition, ABM, email, and events. Own full-funnel performance metrics including...Full timeInternship3 days per week$164.85k - $174.85k per year
...subscribers across 18 markets. Historically, we have grown through paid acquisition, but the way people discover food is changing twice over.... ...does not is invisible. We own the meal-kit category in organic search and in LLMs. The broader food and recipe universe, where...Full timeWork at officeRemote workWork from homeFlexible hours2 days per week3 days per week$25 per hour
As a busy homeowner in Toronto, I'm looking to hire a housekeeper to help keep my home in tip-top shape. I'm looking for someone to help me with the general maintenance of my home, such as bathroom, general room, kitchen and fridge cleaning. The ideal candidate will be reliable...Hourly payPart timeFlexible hours1 day per weekHousekeeper.com
Toronto, ON1 day ago$25 per hour
Hi there! I'm Mabel, and I'm looking for a housekeeper who can help keep my Toronto home in top shape. I need someone who can do the dirty work - from bathroom cleaning to taking out the dishes and keeping the general rooms tidy. I'm also looking for someone who can do the...Hourly payHousekeeper.com
Toronto, ON3 days ago- .... Summary of Job: We are seeking a high-performing Acquisitions Specialist to join our Inside Sales team focused the AutoTrader... ...• Strong business acumen and consultative selling skills. • Organized, disciplined, and accountable for results. • Collaborative team...Long term contractFull timeContract work
$20 per hour
...the bathroom, ensuring it remains fresh and tidy. I need someone who can handle the dishes efficiently, making sure the kitchen stays organized and clean. Additionally, general room cleaning is essential. This includes dusting, vacuuming, and organizing living spaces to...Hourly payFlexible hoursHousekeeper.com
Toronto, ON8 days ago$20 per hour
...exceptional care for our little one. We are offering $20 hourly for the right candidate. In addition to toddler care, vaccuming, cleaning, organization, laundry and meal preparation (milk bottle prep, cutting up snacks, feeding her food). CPR certification is a must, and preferably...Hourly payFull timePart timeLive outLive InCanadianNanny.ca
Toronto, ON9 days ago$20 per hour
I am a homeowner in Toronto, Ontario, seeking a reliable and detail-oriented housekeeper to help me maintain a clean and organized living space. The ideal candidate will be responsible for cleaning all general rooms, ensuring they are tidy and welcoming. This includes dusting...Hourly payHousekeeper.com
Toronto, ON4 days ago- About The Job: Hello my name is Josephine. I am seeking a home cleaning provider working in Toronto, Ontario. My goal is to hire a dedicated, efficient candidate with part time availability. Service Requirements: My family requires surface polishing, bathroom cleaning, and ...Part time
Housekeeper.com
Toronto, ON7 days ago $18 per hour
...competitive wage of $18 per hour. If you are interested in this position and believe you can contribute to maintaining a clean and organized home, please feel free to message me. I look forward to hearing from you soon! Please visit to view full details and to apply. Lots...Hourly payHousekeeper.com
Toronto, ON1 day ago$60k - $70k per year
...Role Summary The Talent Acquisition Coordinator supports the firm’s recruitment function by coordinating and supporting the full recruitment... ...throughout the recruitment lifecycle. Support a positive, organized, and respectful candidate experience that reflects the firm’s...Permanent employmentFull timeWork at officeMonday to friday3 days per week- ...wins together. Who Are We Looking For? Citylitics is seeking a VP of Sales to lead the company toward aggressive revenue growth... ...Leadership & Culture: Develop and lead a high-performing commercial organization across Account Executives and Account Managers with clear...Full timeWork at office
$18 per hour
Hello, I'm Parikha, a homeowner in Toronto, Ontario, looking for a reliable housekeeper to help maintain my home. I am seeking someone with an eye for detail and a passion for keeping living spaces clean and orderly. The main responsibilities include cleaning the bathroom,...Hourly payWeekend workHousekeeper.com
Toronto, ON15 days ago$105k - $125k per year
...vacancy) We are hiring a Senior Talent Acquisition Partner to lead end-to-end recruiting for... ...making calls that ripple through an entire organization! Responsibilities Own full-cycle... ...pipelines Partner directly with VP- and C-suite hiring managers as a trusted...Permanent employmentFull timeWorldwide$25 - $30 per hour
...Job Title: \\\\Talent Acquisition Specialist \\\ \ Location: \\\\North York, ON (In -House Position)\\\ \ Company: \\\\Weaver Eco... ...other job sites. \\\ \3. Cultivate partnerships with external organizations and agencies to streamline recruitment processes and expand...Hourly payFull timeContract workWork at office- ...our Toronto office twice a week. We’re looking for a Talent Acquisition Specialist to join our team and help scale hiring across North... ...will help transform risk management to risk intelligence so organizations can protect people and assets and deliver on their purpose....Full timeInternshipWork at officeRemote workWork from home
- ...both financial and business acumen. The Senior Analyst, Acquisition will be part of a dynamic team supporting Credit Risk originations... ...commitment to the environment and diversity: Work for an organization committed to environmental protection Strong commitment to...Full timeContract workWork at officeFlexible hoursShift work
- Hi! We are a family of four seeking help with cleaning organizing and regular tidying on a twice weekly basis in Toronto. We are looking for someone we can get to know and trust, and who truly enjoys making a home shine. We are looking for someone who can devote 8-10 hours...Price work10 hours per weekRotating shift
Housekeeper.com
Toronto, ON13 hours ago - Royal York Property Management is a property rental and leasing company with a portfolio of over 13,000 properties, that offers guaranteed rental income. Valued at $7.8B+ in real estate assets under management, the company is advancing technology in their processes, systems...Full timeWork at office
- ...we continue to scale, we’re looking for a Director of Talent Acquisition to lead and evolve our hiring strategy across both Campus Recruitment... ...role will oversee full-cycle talent acquisition across the organization, including our campus program, front-office consulting...Long term contractFull timeInternshipWork at officeMonday to friday
- ...stronger, more resilient businesses. Relay is looking for a VP of Customer Experience to scale our customer support function as... ...at each leadership level and coach against it Increase the organization’s capacity to make decisions without escalation Identify and...Long term contractFull timeInternship
- ...matching and more! We are currently hiring a full time Talent Acquisition Specialist to support our team in Toronto . The Talent... ...building a culture of diversity, equity and inclusion within our organization. We strive to attract, engage and develop a workforce that...Full timeWork at office
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to VP of Organic Acquisition | Betty CA. Be the first to apply!
Related searches
- vice president finance Toronto, ON
- vice president sales Toronto, ON
- vice-président opérations Toronto, ON
- vice president human resources Toronto, ON
- vice president legal Toronto, ON
- vice president Toronto, ON
- vice president technology Toronto, ON
- vice president of operations Toronto, ON
- vice president advancement Toronto, ON
- vice president diversity inclusion Toronto, ON