Category Strategy Consultant Beef
McDonald's
Shape McDonald’s Canada’s Beef strategy through consumer insight, competitive intelligence, and commercial thinking. Build a clear roadmap for category growth and action.As Category Strategy Consultant, you will lead annual and long-term Beef strategy across McDonald’s Canada. You will connect consumer understanding, business performance, cultural trends, and competition to identify opportunities. The work spans menu stewardship, innovation, limited-time offers, and cross-functional alignment.Key Responsibilities:
Lead annual and long-term Beef strategy and growth roadmapsIdentify category opportunities, choices, and strategic prioritiesSteward iconic menu equities and shape the Beef portfolioDevelop innovation and limited-time offer pipelines with partnersMobilize Marketing, Menu, Insights, Finance, and agency partnersRequirements:
Five or more years in marketing, strategy, or category managementConsumer-first mindset and passion for food and cultureStrong strategic, commercial, and analytical judgmentPowerful storytelling and communication skillsProven cross-functional leadership and influenceBring strategic leadership, analytical insight, and consumer understanding to grow McDonald’s Canada’s Beef category.
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Lead annual and long-term Beef strategy and growth roadmapsIdentify category opportunities, choices, and strategic prioritiesSteward iconic menu equities and shape the Beef portfolioDevelop innovation and limited-time offer pipelines with partnersMobilize Marketing, Menu, Insights, Finance, and agency partnersRequirements:
Five or more years in marketing, strategy, or category managementConsumer-first mindset and passion for food and cultureStrong strategic, commercial, and analytical judgmentPowerful storytelling and communication skillsProven cross-functional leadership and influenceBring strategic leadership, analytical insight, and consumer understanding to grow McDonald’s Canada’s Beef category.
#J-18808-Ljbffr
Vacancy posted 1 hour ago
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