Direct Marketing Campaign Specialist

Drive targeted campaigns through data analysis and email marketing at MCE’s in-person Burnaby, British Columbia location. Improve engagement across digital channels.As a Direct Marketing Specialist I, you will develop and execute customer-segmented campaigns for Mission Critical Electronics. The work combines campaign management, CRM systems, email marketing platforms, and customer data analysis. You will help improve response rates, customer retention, and broader marketing objectives through continuous performance assessment.Key Responsibilities:
Develop direct campaigns tailored to specific customer segmentsAnalyze customer data and campaign results for optimizationCollaborate with creative, sales, and analytics teamsManage timelines, budgets, and vendor relationshipsPresent campaign performance insights to stakeholdersRequirements:
Bachelor’s degree in marketing, business, communications, or related fieldExperience with direct marketing techniques and campaign managementProficiency with data analysis, CRM, and email platformsStrong written and verbal communication skillsAbility to manage projects and meet deadlinesApply direct marketing, campaign analysis, and cross-functional communication skills to support measurable customer engagement at MCE.
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