Senior Key Account Manager

Sunrise Farms is seeking a results-driven Senior Key Account Manager to lead and grow the retail business, with a focus on national and large-format retailers. This role is responsible for delivering revenue, distribution, and growth targets through strategic account management, demand planning, promotional execution, and business development.

The ideal candidate brings 5+ years of account management experience in grocery , ideally with a strong background in fresh food with a track record of success with major retail accounts.

Responsibilities:

• Lead and grow key retail accounts, building strong customer relationships and delivering profitable sales growth


• Develop and execute joint business plans, pricing strategies, promotional calendars, and sales initiatives aligned with retailer objectives and company priorities


• Identify new opportunities, secure new listings, and expand distribution within national and large-format retail banners


• Support and participate in quarterly business reviews, assortment presentations, category review discussions, and new product opportunities with retail partners


• Analyze sales performance, market trends, and retailer insights to identify growth opportunities and improve account results


• Manage forecasting, trade spend, credits, deductions, understanding of supply and inventory planning


• Act as the primary day-to-day contact for retail customers, ensuring strong service, issue resolution, and cross-functional alignment


• Represent Sunrise Farms at retailer meetings, tradeshows, conventions, and industry events, as required


• Various projects, as required

Requirements:

• 5+ years of account management experience in grocery, ideally with a strong background in fresh food categories


• Experience managing large retail accounts across grocery channels, with a focus on national retailers


• Strong strategic thinking, business acumen, and problem-solving skills


• Excellent planning, organization, and attention to detail; ability to operate well within a dynamic, fast-paced environment


• Self-motivated with the ability to prioritize, set objectives, and deliver results in a fast-paced environment


• Strong collaboration skills with customers, suppliers, brokers, and cross-functional internal teams


• Strong communication, relationship-building, and influencing skills


• Ability to prepare and deliver business reviews, category presentations, and strategic recommendations


• Post-secondary education in Business, Sales, Commerce, or a related field


• Intermediate to advanced proficiency in Outlook, Excel, and AI-enabled productivity tools


• Experience with ERP and CRM systems for customer management, forecasting, and reporting


• Valid driver’s license and access to a personal vehicle

$120,000 - $150,000 a year

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We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.