Assistant Brand Manager Candy Portfolio

Shape Candy, Mints and Protein marketing at The Hershey Company through commercialization, brand strategy, and budget management in Canada.As Assistant Marketing Manager, you will support comprehensive portfolio management and growth targets. The work spans consumer insights, strategic planning, retail programs, innovation commercialization, and communications. You will coordinate priorities across Marketing, Sales, Finance, Supply Chain, and external agencies.Key Responsibilities:
Lead cross-functional commercialization projects through Gate processes and critical pathsTranslate consumer, shopper, and category insights into business actionsPrepare go-to-market materials and execute retail programs with Sales partnersManage annual DME planning, tracking, and expenditure stewardshipBrief agencies and coordinate integrated creative communications approvalsRequirements:
Post-secondary education in business, marketing, or equivalent experienceMinimum one year of progressive brand-management experienceStrong communication across diverse audiences and functionsCross-functional leadership, project management, and analytical skillsWorking knowledge of P&Ls, budgets, and Microsoft OfficeApply brand strategy, commercialization, insights, and budget skills across Hershey’s Candy, Mints and Protein portfolio in Canada.
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