Director of Product Marketing at Dash Social
Dash Social
Elevate product positioning with Dash Social as the Director of Product Marketing. Lead the PMM team, setting strategy and ensuring impactful launches to drive adoption. Dash Social seeks a strategic leader to enhance product marketing efforts. With over seven years in product marketing, you'll shape narratives and collaborate with multiple teams to optimize market presence. Your expertise will directly influence product adoption and growth. Key Responsibilities:
- Define product marketing strategy and prioritize initiatives
- Build messaging frameworks for Sales and Customer Success
- Lead major product launches with measurable success criteria
- Own competitive intelligence and market insights
- Track PMM content’s impact on sales metrics
- Minimum 7 years in product marketing, 5 in B2B SaaS
- Proven track record of successful product launches
- Experience with competitive intelligence programs
- Familiarity with AI tools and data analysis
- Excellent storytelling and communication skills
Vacancy posted 4 days ago
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