Brand Marketing Specialist
$60k - $65k per yearQuality Cheese Inc.
Job Responsibility:
Brand Marketing Specialist
Reports to
VP Sales and Marketing
Department
Sales and Marketing
A. General Summary
The Brand Marketing Specialist will support the Director of Marketing and the sales team in their day-to-day business needs. Firmly establishing Bella Casara and Albert's Leap as recognizable brands in all regions of Canada.
B. Key Accountabilities and Responsibilities
· Support Director of Marketing in delivering the annual business plan, social media plans and monthly, business reviews.
· Support Director of Marketing on all new product launches/innovation, packaging updates and development of sales material such as: launch decks, sell sheets, customer presentations and other, sales materials as requested.
· Manage internal sales and marketing projects, acting as a Project Coordinator. This includes working with cross-functional teams on all the steps of the projects; leading a weekly, project meeting; and sending summary notes after the meeting.
· Execute social media monthly plans, in alignment with Director of Marketing. This also includes supporting sales promotions and aligning them with social media monthly plans.
· Execute Quality Cheese's website maintenance, leveraging the Word Press tool.
· Manage Quality Cheese's own and our customers' SKUs on GS1/ECC net platform, including requests for all new product launches, as well as existing listings.
· Significantly support sales team during events and shows. This includes managing communication and logistics prior, during and after the show, as well as the physical presence & work during events/shows.
· Significantly support sales team with the industry and trade submissions, by managing communication & logistics. This includes submissions to dairy organizations, cheese awards, and cheese competitions.
· Daily management of the marketing budget, including invoice processing and monthly reporting, in coordination with Director of Marketing.
· Manage sample requests, required by the business.
· Manage customer listing portals and website information. This includes working with our printer suppliers, to understand all packaging components.
C. Relationships
, position interacts with:
· All employees and management to accomplish goals
, position interacts with:
· Customers to accomplish goals
D. Education/Experience/Effort · Post-Secondary education, ideally with major in Marketing.
And/Or
· 1-3 years' related experience in CPG environment
· Strong project management and multi-tasking skill set.
· Attention to detail, with an entrepreneurial mind set.
· Must be proactive, adaptable and result oriented with an experience of working with cross-functional teams under CPG environment.
· Must have passion for food and social/digital media, with a proven experience of working in this field.
· Must have experience with GS1/ECC NET registration process.
· Strong presentation & communication skills, both verbal & written.
· Strong Microsoft Office user.
· Personal qualities: Honest, hardworking with a desire to learn and grow within a great organization.· Customer Centric
· Professionalism
· Analysis (Problem Identification)
· Judgment (Problem Solution)
· Teamwork (Cooperation)
· Work Standards (Concern for Quality)
· Verbal and Written Communication
· Planning and Organization
· Flexibility/Adaptability/Reliability
· Creativity & Innovation
· Negotiation
· Persuasiveness
· Tolerance for Stress
· Ability to manage and prioritize tasks in a fast paced, frequent deadline environment
· Safety/Hygiene Awareness
· Confidentiality
· English or French language skills
E. Working Conditions
· Hybrid position - 1-2 days/week or as required
· Extensive travel as required, 2-4 times/year
· Moderate telephone and computer use
· Exposure to irate customers
· Exposure to weather elements
· Must possess a personal vehicle, a valid driver's licence, and clean driving record
· Must reside in Toronto or GTA
Job Types: Full-time, Permanent
Pay: $60,000.00-$65,000.00 per year
Benefits:
- Dental care
- Employee assistance program
- Extended health care
- Life insurance
- On-site parking
- Paid time off
- RRSP match
- Vision care
Schedule:
- Monday to Friday
Education:
- Bachelor's Degree (required)
Experience:
- Marketing: 1 year (required)
Licence/Certification:
- Driver's Licence and Clean Driving Record? (required)
Work Location: Hybrid remote in Woodbridge, ON L4L 8C2
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