Country Manager, Canada

Location: Remote: Toronto, Canada
Compensation: C$140,000 - C$160,000 annually (depending on experience) + Competitive variable
About The RoleSprintRay is seeking an experienced and entrepreneurial Country Manager, Canada to lead and scale the company’s business across the region. This role will have full ownership of regional strategy, commercial execution, and financial performance, with a primary focus on Canada.
The Country Manager, Canada will be responsible for driving revenue growth through distribution partnerships and strategic alliances, while ensuring alignment with SprintRay’s global objectives. This is a highly autonomous, senior leadership role requiring strong commercial judgment, relationship-building skills, and hands-on execution. The ideal candidate brings deep knowledge of the Canadian market, proven P&L leadership, and experience building and scaling businesses in a dynamic environment.
Key ResponsibilitiesP&L Ownership
Own and manage full P&L responsibility for the Canadian market, including revenue growth, cost management, forecasting, and profitability
Develop and manage annual operating plans, budgets, and forecasts aligned with global targets
Regional Strategy & Leadership
Define and execute SprintRay’s Canadian go-to-market strategy, including market prioritization, channel mix, and customer segmentation
Serve as the senior regional leader and primary point of accountability for Canadian business performance
Market Expansion & Growth
Identify and execute new growth opportunities across Canada, including market expansion and strategic partnerships
Drive adoption of SprintRay’s digital dentistry solutions across labs, clinics, DSOs, universities, and key opinion leaders (KOLs)
Channel & Partner Management
Build, develop, and manage distributor and channel partner relationships to ensure strong execution and alignment
Lead contract negotiations, pricing strategies, and partner performance management
Marketing & Brand Development
Partner with global marketing teams to develop regionally relevant campaigns, events, and initiatives
Ensure consistent brand positioning while adapting messaging to local market dynamics
Performance Management & Reporting
Establish KPIs and reporting cadence to track regional performance, pipeline health, and partner effectiveness
Lead regular business reviews and provide updates to executive leadership
Cross-Functional Collaboration
Work closely with global sales, marketing, finance, operations, and customer success teams to ensure seamless execution
Support customer success initiatives, manage escalations, and ensure high levels of customer satisfaction
Leadership & Representation
Act as SprintRay’s senior representative in Canada, engaging with key customers, partners, and industry stakeholders
Represent the company at industry events, conferences, and key meetings
Required Qualifications
Bachelor’s degree required;
MBA or advanced degree preferred
10+ years of progressive leadership experience in sales, general management, or business unit leadership
Proven experience managing regional or country-level operations, preferably within Canada
Strong background in distribution-based sales models;
medical device, dental,or capital equipment experience strongly preferred
Demonstrated success owning and managing P&L responsibility
Fluent in french (preferred)
Core Competencies
Strong business and financial acumen, including forecasting, budgeting, and performance optimization
Entrepreneurial mindset with the ability to build and scale operations in a developing market
Exceptional leadership, communication, and negotiation skills, with experience engaging executive-level stakeholders
Deep understanding of Canadian business culture, provincial market differences, regulatory environment, and commercial practices
Travel
Willingness to travel up to 50% across Canada
Employment TypeFull-time
About SprintRaySprintRay is rewriting the rules of dentistry with technology that’s smart, fast, and designed to make life easier for dental professionals. Since 2014, we’ve been on a mission to deliver the most advanced 3D printing solutions in the industry—combining hardware, software, and materials into one seamless ecosystem.
But what really makes SprintRay different is our people. We’re a bold, global team of innovators, problem-solvers, and doers who thrive on pushing boundaries and challenging the status quo. Every product we create is driven by a simple goal: help dentists spend less time on repetitive tasks and more time changing patients’ lives.
Our culture is entrepreneurial, collaborative, and fueled by curiosity. We celebrate diverse perspectives and believe the best ideas can come from anywhere. Whether we’re building next-generation AI tools, designing new materials, or supporting our customers on the front lines, we’re united by the same passion—transforming digital dentistry and having fun while we do it.
At SprintRay, the future of dentistry is being printed today. Want to be part of it?
Equal Opportunity EmployerSprintRay is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
AccessibilityIf you need a reasonable accommodation during the application or interview process, please contact us at View email address on ca.hrm.tc.
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