Social Media Specialist

This is a hands-on role for someone who is equally comfortable filming on an iPhone, editing a Reel, planning a content calendar, and identifying the next great story before anyone else does.

If you're energized by fast-paced environments, passionate about Indigenous storytelling, and excited to help shape one of Canada's most unique economic development organizations, we'd love to hear from you.

What You'll Do

Content Creation

• Capture photo and video content across Nch'ḵay̓ and our operating businesses.


• Create engaging social-first content including Reels, TikToks, Stories, carousels, photography and short-form video.


• Edit video and photography using industry-leading tools.


• Write compelling captions that align with each brand's voice.


• Stay ahead of social trends while ensuring content remains authentic to our organization and community.

Social Media Management

• Manage day-to-day social media execution across multiple brands and channels.


• Develop and maintain monthly content calendars.


• Schedule and publish content.


• Monitor performance and recommend opportunities to improve engagement and reach.


• Support community management by monitoring comments and messages and escalating issues when needed.

Storytelling

• Build relationships across the organization to uncover meaningful stories.


• Attend community events, project milestones, employee activities, and business initiatives to capture content in real time.


• Work closely with communications, marketing, community engagement and business teams to bring campaigns to life.


• Help identify new storytelling opportunities that showcase the work and impact of the Squamish Nation and Nch'ḵay̓.

Innovation

• Stay current on emerging social platforms, content formats, creator tools and AI technologies.


• Continuously explore new ways to improve efficiency and elevate content quality.


• Experiment with new ideas while measuring what resonates most with our audiences.

What You'll Bring

• 3+ years of experience creating content and managing social media for a brand or organization.


• Exceptional photography and short-form video creation skills.


• Experience editing content using tools such as Adobe Creative Suite, CapCut, Canva, Premiere Pro or similar platforms.


• Strong understanding of Instagram, Facebook, LinkedIn, TikTok and emerging platforms.


• Excellent writing and storytelling skills.


• Strong planning and organizational abilities with the ability to manage multiple brands and priorities.


• Comfortable working independently and proactively identifying content opportunities.


• Valid driver's licence and willingness to travel throughout the Lower Mainland to capture content.

You'll Thrive in This Role If You...

• Love creating content and are always thinking about the next great story.


• Naturally notice moments others might miss.


• Enjoy being out in the community meeting people and building relationships.


• Keep up with social media trends because you genuinely enjoy it.


• Have a creator mindset and aren't afraid to jump behind the camera or in front of it when needed.


• Can balance creativity with strategy.


• Are curious, collaborative and always looking to improve.


• Believe in the power of storytelling to strengthen communities.

Bonus Points

• Experience working with Indigenous organizations or communities.


• Drone photography or videography experience.


• Motion graphics or animation skills.


• Experience managing paid social campaigns.


• Familiarity with social media analytics and reporting tools.