Sales and marketing manager (h/f)

Coke Canada Bottling is Canada’s Local Bottler. We’re Made Local. Proudly independent, we are a Canadian, family-owned business. Coke Canada Bottling makes, distributes, merchandises, and sells the most-loved beverages Canadians enjoy. With over 6,000 diverse employees coast-to-coast, we operate in every province through 50+ sales and distribution centres, and five manufacturing facilities.

Coke Canada supplies some of Canada’s favourite beverage brands, and we want to continue to be the leading beverage partner in Canada, creating a better future and delivering optimism by bringing sustainable value to our employees, customers, consumers, and communities.

Advancing a high-performing, collaborative and inclusive culture is at the core of our vision to be the World’s Greatest Bottler, Built by the Best People, and we’re looking for exceptional talent to help get us there.

Work Location – Work From Home, Ontario based

The full base salary range for this position is from $108,000 - $140,000 annually. The starting base salary offered is based on market location and may vary depending on job-related knowledge, role complexity, skills, experience, and internal equity.

This is a 12 Month Contract

The Omni Channel Marketing Manager will manage, customize, and execute growth strategies as well as beverages solutions in partnership with a FSOP portfolio of customers, to drive volume, share growth, value, grow beverage incidence, and profitability across Canada outlets.

This role will have to manage relationships with the brand team, partners, sales, customer contacts, regional and local assets, and other internal and external constituents to support customer programming throughout the year.

Participate in the long-term and short-term planning and development of our FSOP strategy, consumer missions and marketing plans based on fact-based consumer insights.

Develop and implements insight driven occasion based strategies and partnership marketing programs that are tailored to meet the needs of both Coca-Cola and our trade partners.

Collaborate with multiple internal and external stakeholder stakeholders (including Brand, Sales & Category Commercialization teams) to play a key role in the development of insight driven marketing programs, targeting our consumer, and meeting our customers’ strategies.

Manage marketing spend in accordance with program budgets; ensures productivity strong return on investment of all marketing activities; Plan, develop and execute channel and customer promotions/programs that leverage brand idea/thinking and consumer insights to drive increased consumer preference and customer activity.

Serve as marketing generalist, stewarding consumer insights, industry trends, innovation, consumer initiatives and media leadership with defined customer portfolio.

Develop marketing materials (e.g., POS, sell-in materials, digital and social etc.) Write creative briefs that clearly articulate communication objectives and success criteria to inform and direct agency work and creative development.

Bachelor's degree or the equivalent combination of education and experience.

• 3+ Years experience in Omni Channel marketing, preferably in fast-moving consumer packaged goods (FMCPG) industry or FSOP
• Ability to recognize, understand, and interpret shopper behavior, brand strategies, channel and customer needs while turning this knowledge into concise actions and results.
• Decision Making: propensity for creative problem-solving and opportunity identification; ability to use strategic thinking skills and to integrate brand and shopper strategies into effective omni channel marketing programs.
• Demonstrated personal leadership skills and influencing ability.
• Proven working experience in digital marketing, particularly within the industry.
• Intermediate to Advanced MS PowerPoint, Word and Excel skills required.

Join a local, family-owned business that’s part of a globally recognized brand, where you can develop your capabilities, competencies, and career.

Coke Canada has a culture of learning, and we offer several channels to support your development, including on-the-job training and a library of free courses for just-in-time learning.

We are committed to offering a comprehensive benefits package designed to help our employees achieve their best physical, mental, financial, and overall health and well-being. This includes a competitive compensation package, access to retirement and saving programs, family and employee assistance program, paid vacation and floater days.

We have close, local connections with the communities in which we operate across Canada. We’re determined to make a positive difference in our communities; We’re building our business responsibly and our mission is to work Toward a Better Future Together. We have a plan that outlines how we are reducing, reusing, recycling, decreasing our carbon footprint, and using water responsibly. Coke Canada has been recognized as one of Canada’s Best Employers for Diversity, and we’re committed to fostering a diverse, equitable and inclusive workplace. Together we are creating a workplace culture that values diversity, enables inclusivity and ensures everyone feels like they belong. We are aiming to ensure our diverse workforce is reflective of the communities in which we operate. Research shows that women-identifying and other marginalized individuals often hesitate to apply unless they meet 100% of the listed qualifications.