Marketing Specialist (Permanent, Full-time)

Were a Canadian mutual company driven by purpose - putting people first and helping Canadians protect today and prepare for tomorrow. Our culture is built on care passion and curiosity. We put people above all else strive to be our best and welcome new ideas to deliver positive will work closely with the Manager of Group Marketing to create engaging marketing materials and digital content for Group Benefits products. This includes brochures presentations website updates and plain-language communications for product launches enhancements and one of the regions top employers and be part of something that truly makes a difference. You will work in our office in Waterloo ON a minimum of two (2) assigned consecutive days every other week plus a fifth (5th) assigned day per month. You are welcome to work from the office more than the minimum requirement and there may be some roles that are required to work in our office more than the minimum requirement. What youll do:Develop updateandmaintaincreativemarketing materials for advisor and client audiences working closely withmarketing andproduct expertsDevelop content for andmaintainour digital propertiesDevelop content for social mediaRecommend marketingplansand campaignsfor digital/client experience enhancements Write creative and/ortechnical internal and external communications(includes(brochures guides flyers presentations)Establish schedules andbudgets for marketing campaigns and launchesWork with Corporate Marketing (i.e. Graphics Services) on the production of marketing materials and Corporate Communications (ex. Social Media Video Services Translation) on communications and content development Take a proactive role in adopting and monitoring Corporate Communications and Corporate Marketing standards for product communication and marketing (ex. Fair Treatment of Clients policy accessibility guidelines.)Three to fiveyears offinancial servicesindustryexperience particularlyin themarketing ofInsuranceproductsPost secondary education in BusinessMarketingCommunications or related fieldExperience in updating digital properties and using analytics to help measure successStrong writing editing and proofreadingskillsAbilitytocollaboratewithothermarketing and product experts compliance legal designers and suppliersas well as various levels of creativity through written and visual representation (ex. promotional copy concepts for ads and campaigns)Demonstrated success inmarketingcommunicationsAbility to workwellunder deadlines in a fast-paced work environmentStrong organizationaland project managementskills with the ability to manage multiple tasks at the same timePrior experienceworking with creative designersand knowledge aboutdesign principlesare assetsBilingual spoken and written (French and English)considered an assetWhats in it for you:Incentive pay annual salary reviews employer-paid benefits and pensionmatchingTime Away: Competitive vacation plus one paid volunteer day each yearFlexibility: Healthy work-life balance with employee wellness always top of mind complemented by a dress for your day approachAt Equitable were committed to fair pay and an inclusive accessible hiring experience. If you need accommodations or alternative formats at any stage just reach out to us at Were happy to base pay will be based on your skills qualifications experience and addition to your salary this role is eligible for a discretionary annual incentive award tied to business performance plus a wide range of competitive benefits. Group Term: Permanent Full-Time