Marketing Manager, Customer Execution

At Revlon, we create beauty innovations for everyone that inspire confidence and ignite joy every day.Breaking beauty boundaries is in our company's DNA. Since its game-changing launch of the first opaque nail enamel in 1932 (and later, the first long-wear foundation), Revlon has provided consumers with high-quality product innovation, performance, and sophisticated glamour. Elizabeth Arden made waves as a woman-led beauty company in the 1920s. In 1931, Almay became the original hypoallergenic, fragrance-free beauty brand.Today, Revlon resiliently continues its legacy as a leading global beauty company. Our diverse portfolio‑which consists of some of the world’s most iconic brands and product offerings in color cosmetics, skincare, hair color & care, personal care, and fragrances‑is sold around the world through prestige, professional, mass, and direct‑to‑consumer retail channels. These brands include Revlon, Revlon Professional, Elizabeth Arden, Almay, American Crew, CND, Cutex, Mitchum, Sinful Colors, Creme of Nature, Christina Aguilera, John Varvatos, Juicy Couture, Ed Hardy and more.We honor our heritage, embrace change, and applaud diversity. We champion our employees and celebrate our consumers.We are Revlon, together, transforming beauty.This role is a Hybrid Role: Employees are expected to work from our Mississauga office 3 days per week and may work remotely the remaining days.Overview:
Reporting to the Sr. Director, Marketing, the Marketing Manager, Customer Execution, recommends and leads marketing activations and ecommerce performance across key retailers and Revlon-owned platforms. The role leads strategic development and the execution and optimization of plans across content, search, promotions, analytics, instore and online activations to drive awareness, consideration, and conversion. The Marketing Manager partners with Brand, Sales, external agencies, and retailers to lead campaigns and activations that drive measurable commercial outcomes.Responsibilities:
Customer Execution & Campaign Support
Partner with Brand and Sales teams in planning and executing customer‑specific marketing campaigns and assets for trade shows, trade/web ads, instore displays, and customer events, with a strong commitment to on time delivery, quality, and executional excellence.Manages one report, the Assistant Marketing Manager, aligning timelines, workflows, and priorities across multiple initiatives, partnering cross‑functionally to track deliverables and ensure execution of tasks such as meeting recaps, follow‑ups, and team sample orders.Own campaign measurement and performance tracking
Developing KPIs aligned to campaign objectives and delivering post‑campaign insights and recommendations to Marketing and Sales leadership.Promo Development & Instore Execution
Oversee the team in the development of customer‑specific instore promo displays, owning P&Ls and assortment planning to support commercial goals. Present promo strategies and performance updates to Sales team monthly for alignment.Coordinate cross‑functional teams and external partners to ensure on‑time production and delivery of all program elements.Evaluate and execute quality and performance, analyzing post‑event performance to optimize future activations.Ecommerce Strategy & Performance
Contribute to and execute ecommerce strategy across key Canadian retailers to drive revenue, market share, and profitability across online channels. This includes Amazon, Walmart.Ca, ShoppersDrugMart.Ca, JeanCoutu.Com, LondonDrugs.Ca, Rexall.Ca, and Revlon‑owned platforms.Identify and activate growth opportunities through search performance, assortment optimization, promotions, and content improvements. Partner directly with the national media agency as needed.Product & Content Management
Oversee creation, maintenance, and optimization of English and French product listings, brand pages, and trade assets.Execute content updates for new launches, relaunches, seasonal priorities, and key retail moments.Platform & Cross Functional Management
Manage and optimize ecommerce platforms and portals, including Salsify, Amazon Seller Central, Supplier One, and retailer‑specific tools.Act as a primary point of contact with internal IT teams, agencies, and external partners to resolve issues, elevate risks, and ensure platform and listing continuity.Knowledge and Skills Required
Bachelor's degree in Marketing, Business, or related field.5+ years of experience in ecommerce, marketing, or online retailer experience.Strong understanding of SEO, retail search optimization, and digital merchandising.Hands‑on experience with major marketplaces (Amazon, Walmart.Ca, ShoppersDrugMart.Ca).People management experience.Proven ability to translate data into actionable insights.Strong project management skills with the ability to manage multiple priorities in a fast‑paced environment.Additional Preferred Skills
Experience with Excel,
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