SFMC/Data Cloud Developer

Job Description

Insight Global is seeking a highly technical Senior Salesforce Marketing Cloud (SFMC) / Data Cloud Developer with strong hands‑on development experience, deep understanding of relational databases, and the communication skills to articulate technical decisions to business partners. This role requires someone who is proactive, curious about the platform, and capable of both building and optimizing complex customer journeys, data models, and segmentation logic.

Key Responsibilities

• Develop, build, and test customer journeys, segmentation logic, and data models within SFMC and Salesforce Data Cloud (formerly CDP)
• Work in a pod structure alongside Scrum Masters, BA’s, and other developers
• Participate in agile ceremonies, including daily standups
• Create and maintain documentation, including SRDs (Solution Requirements Documents)
• Support campaign execution: audits, troubleshooting, QA, and optimization
• Collaborate with partner and vendor teams for platform alignment
• Be proactive in development and delivery — independently begin builds, propose solutions, and maintain forward momentum
• Demonstrate strong knowledge of relational databases and how data models support segmentation and journeys

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to View email address on ca.talent.com. To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy:

Skills and Requirements

• 3 years of relevant experience
• Salesforce Marketing Cloud experience
• Salesforce Data Cloud experience (formerly called CDP)
• Strong communication skills - ability to clearly articulate technical and business requirements
• Financial industry experience
• Experience with Adobe Experience Platform (AEP), AGO, AAM
• Adobe Campaign experience
• Legacy campaign platforms: SAS, IBM Unica
• Salesforce Marketing Cloud certifications
• Campaign management experience