Sales Executive

About Us:

Sensoreal Inc. is a leading innovator in environmental testing, dedicated to providing advanced, point-of-need solutions for critical monitoring. Our flagship Toxin Alert platform is designed to ensure safety and compliance for regulatory agencies and the aquaculture industry by enabling rapid detection of PSP, ASP, and DSP toxins in shellfish.

Position Overview:

We are seeking a proactive and customer-focused Sales Executive to join our growing team. This hands-on role is critical for driving market adoption of our Toxin Alert platform. You will be responsible for the entire sales cycle, from initial outreach and building a robust sales pipeline to successfully onboarding new clients and ensuring their long-term success. The ideal candidate is a relationship-builder with deep roots in the seafood or aquaculture industry.

Job Type:

Full-time, permanent

Key Responsibilities:

• Proactively identify and engage potential clients, including shellfish farmers, aquaculture associations, and regulatory agencies, through targeted outreach (calls, emails, site visits).
• Build, manage, and continuously grow a healthy sales pipeline using our CRM system to track leads and opportunities from first contact to close.
• Conduct compelling product demonstrations and presentations that clearly articulate the value and benefits of the Toxin Alert platform for the client’s specific operational needs.
• Lead negotiations, prepare quotes and proposals, and close sales to meet and exceed revenue targets.
• Customer Onboarding & Success:
  • Lead the onboarding process for new customers, ensuring they are properly trained and can seamlessly integrate our platform into their workflow.
  • Serve as the primary point of contact for customer inquiries, providing timely and effective solutions to technical or logistical issues.
  • Develop strong, long-lasting customer relationships by proactively checking in, gathering feedback, and ensuring our solution continues to meet the needs.
  • Gather and relay customer feedback to the product development team to inform future improvements and innovations.
• Industry Engagement:
  • Represent Sensoreal at industry events, trade shows, and conferences to network, generate leads, and strengthen our market presence.
  • Maintain an expert understanding of market trends, competitor activities, and customer challenges within the aquaculture and seafood safety sectors.

Qualifications:

• Required: A minimum of 3-5 + years of B2B sales, business development, or account management experience within the aquaculture, shellfish, or seafood industry. You must have an established understanding of the industry’s operations and challenges.
• Proven track record of building a sales pipeline and meeting or exceeding sales quotas.
• Demonstrated proficiency with CRM software (e.g., HubSpot, Salesforce) for pipeline management and reporting.
• A customer-centric mindset with strong problem-solving skills and experience in a customer-facing support or success role.
• Exceptional communication, negotiation, and presentation skills, with the ability to explain technical concepts to both technical and non-technical audiences.
• Bachelor’s degree in Business Administration, Marketing, Marine Science, Biology, or a related field.
• Self-motivated and able to work independently to drive results.
• Legally authorized to work in Canada

What We Offer:

• Competitive salary and a performance-based commission structure.
• An opportunity to make a tangible impact at a cutting-edge environmental technology company.
• Professional development and growth opportunities

Sensoreal provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity or gender expression.