Digital Campaign Communications Specialist

Shape BEES customer communications in Toronto through audience segmentation and digital campaign execution, working five days weekly from the office. Analyze engagement and optimize campaign results.As a Digital Communication Specialist, you will manage communications for BEES, AB InBev’s global B2B digital commerce platform. You will align campaigns with regional priorities and business goals through data analysis, user engagement optimization, and stakeholder collaboration. The role combines strategic thinking, reporting, and project leadership.Key Responsibilities:
Create segmented audiences using activity, sales, and regional dataLaunch, monitor, and adjust digital campaigns and communicationsTrack campaign results and report validated performance indicatorsReview opportunities with internal and external stakeholdersIdentify and execute solutions through cross-functional leadershipRequirements:
University degree in business or related fieldExcellent communication, presentation, and organizational skillsStrong project management and teamwork skillsExperience collaborating with regional, internal, and global stakeholdersAbility to lead projects amid ambiguity and changing conditionsApply digital communication, audience optimization, and campaign analytics skills to advance customer engagement across BEES.
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