Product Growth Lead B2b Saas
Jobgether
Drive self-serve acquisition and conversion across digital experiences as a Product Lead focused on B2B SaaS growth in Canada.This experienced growth product role owns the customer journey from discovery through adoption, paid subscription, and expansion. You will shape product-led growth strategies for web data, developer tools, and AI-powered applications. Success depends on experimentation, analytics, and close collaboration with engineering, design, marketing, customer success, Revenue Operations, and sales teams.Key Responsibilities:
Own signup, trial, activation, conversion, and expansion funnelsLead website and application interface product roadmapsOptimize messaging, content, user experiences, and product narrativesEstablish hypotheses, A/B tests, and funnel analysisMonitor activation, conversion, revenue, velocity, and PQL metricsRequirements:
5–8+ years in growth or lifecycle marketing rolesExperience driving acquisition in B2B SaaS businessesUnderstanding of product-led growth strategies and self-serve modelsStrong funnel analytics and customer segmentation capabilitiesProduct ownership experience with engineering and design teamsApply product-led growth, funnel optimization, and experimentation expertise to improve acquisition, activation, conversion, and expansion.
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Own signup, trial, activation, conversion, and expansion funnelsLead website and application interface product roadmapsOptimize messaging, content, user experiences, and product narrativesEstablish hypotheses, A/B tests, and funnel analysisMonitor activation, conversion, revenue, velocity, and PQL metricsRequirements:
5–8+ years in growth or lifecycle marketing rolesExperience driving acquisition in B2B SaaS businessesUnderstanding of product-led growth strategies and self-serve modelsStrong funnel analytics and customer segmentation capabilitiesProduct ownership experience with engineering and design teamsApply product-led growth, funnel optimization, and experimentation expertise to improve acquisition, activation, conversion, and expansion.
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Vacancy posted 55 minutes ago
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