B2b Growth Marketing Director
Optix
Shape B2B growth for Optix in Vancouver, using acquisition strategy and performance data with three office days weekly. Double served businesses.As Head of Growth, you will own Optix marketing strategy and performance. You will lead the marketing team, build it further, and remain hands-on with acquisition experiments, advertising, and conversion. Your work will show coworking and flexible-space operators how Optix can help run and grow their businesses.Key Responsibilities:
Set growth strategy and prioritize target operatorsDefine positioning, messaging, and thought leadershipDevelop acquisition channels through structured experimentsImprove lead quality, demos, trials, and paid conversionDirect advertising, budgets, measurement, and reportingRequirements:
Substantial B2B marketing and customer-growth experienceHands-on acquisition leadership within a small teamStrong customer and performance-data judgmentExperience owning growth goals and investment decisionsExperience measuring prospect-to-customer conversionLead Optix growth through B2B acquisition, conversion, marketing measurement, and practical leadership in Vancouver.
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Set growth strategy and prioritize target operatorsDefine positioning, messaging, and thought leadershipDevelop acquisition channels through structured experimentsImprove lead quality, demos, trials, and paid conversionDirect advertising, budgets, measurement, and reportingRequirements:
Substantial B2B marketing and customer-growth experienceHands-on acquisition leadership within a small teamStrong customer and performance-data judgmentExperience owning growth goals and investment decisionsExperience measuring prospect-to-customer conversionLead Optix growth through B2B acquisition, conversion, marketing measurement, and practical leadership in Vancouver.
#J-18808-Ljbffr
Vacancy posted 1 hour ago
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