Senior Marketing Manager, Clients and Services
Experienced Career
Inspirational, innovative and entrepreneurial - this is how we describe our empowered teams. Combine your passion with purpose and join a culture that is thriving in the face of change.
Make an impact with our Clients and Services Marketing team as a Senior Marketing Manager. This diverse team of professionals drives the growth and success of MNP’s brand. As a trusted advisor, you’ll collaborate with MNP leaders to plan and develop strategic and integrated marketing campaigns that support MNP’s goals.
Providing business strategies and solutions, we are a leading national accounting, tax and business advisory firm in Canada. Entrepreneurial to our core, our talented team members transcend obstacles into opportunities and are successfully transforming mid-market business practices.
Responsibilities
- Develop, manage, and execute a strategic plan that drives greater awareness and market penetration for our Indigenous Services team
- Collaborate with a variety of national leaders and Regional Marketing Managers, to ensure consistency with marketing programs and business plans
- Act as the conduit for communication of processes, timelines for operational items, and the escalation of issues or inquiries
- Develop industry relationships with organizations and their respective marketing departments, and attend industry events, workshops, and conferences
- Analyze the effectiveness of marketing strategies and plans, and make adjustments or recommend improvements to drive continuous improvement
- Prepare and manage a marketing budget that supports the fulfillment of objectives, and report expenditure variances to appropriate stakeholders
- Demonstrate ongoing improvement in marketing return on investment through impact measuring and the reporting process
- Understand MNP’s business, internal stakeholders, client relationships and key internal customers
- Build strong working relationships and communicate regularly with a variety of marketing team members to support our connected approach to marketing at MNP
- Build and maintain a proficiency in marketing planning, traditional, online, and interactive media, media relations, sponsorships and events, business development, and ongoing relationship marketing
Skills and Experience
- Bachelor’s degree in Marketing, Communications, Journalism or Business/Commerce
- Minimum of eight (8) to ten (10) years of business-to-business marketing experience
- Understanding of data management, client segmentation strategy and data visualization platforms (Power BI, Tableau)
- Foundational understanding of business development principles, account management planning and pursuit strategy in professional services
- Demonstrated ability to deal with people (of all levels) sensitively, tactfully, diplomatically, and professionally at all times
- Ability to work well under pressure, individually, and as part of a team while balancing multiple demands.
- Experience working with Indigenous communities and organizations is an asset
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With a focus on high-potential earnings, MNP is proud to offer customized rewards that support our unique culture and a balanced lifestyle to thrive at work and outside of the office. You will be rewarded with generous base pay, vacation time, 4 paid personal days, a group pension plan with 4% matching, voluntary savings products, bonus programs, flexible benefits, mental health resources, exclusive access to perks and discounts, professional development assistance, MNP University, a flexible ‘Dress For Your Day’ environment, firm sponsored social events and more!
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We embrace diversity as a core value and celebrate our differences. We believe each team member contributes unique gifts and amplifying their potential makes our business stronger. We encourage people with disabilities to apply!
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