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Senior Paid Digital Marketing Specialist

Fullscript

Lead paid search, social, and programmatic strategy at Fullscript, with hands-on campaign expertise and a data-driven approach to growth.As Senior Digital Marketing Specialist, you will shape paid digital strategy across channels for healthcare provider acquisition. You will manage agency execution, guide internal collaboration, and mentor junior team members. Your work will connect campaign performance with qualified providers and revenue.Key Responsibilities:
Plan and optimize paid campaigns across search, social, and programmaticManage agency campaigns across Google, Meta, Microsoft, and DSPsDesign experiments across channels, tactics, and advertising formatsTranslate performance data into efficiency and ROI recommendationsOversee paid digital spending, invoicing, investment, and forecastsRequirements:
Seven or more years managing paid digital campaignsHands-on experience with Google Ads, Microsoft Ads, Meta, and DSPsExperience managing annual paid budgets exceeding five million dollarsKnowledge of United States and Canadian healthcare advertisingAdvanced Google Sheets and Slides proficiency with strong analytical skillsApply paid media strategy, experimentation, analytics, and budget management to expand Fullscript’s healthcare provider acquisition.
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Vacancy posted 1 hour ago
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