Performance Marketing Specialist - Google Ads
usd60k - usd80k per yearFull-time
Silk & Snow
We're looking for a sharp, strategic Performance Marketing Specialist- Google Ads to manage paid campaigns. You'll be responsible for hands-on management of our Google marketing execution (Search, Display, Shopping, Performance Max) to drive results and ensure everything runs smoothly from setup to reporting. If you're great at optimizing performance, and turning ad spend into real results, this is the role for you. You'll work closely with clients and team members to hit goals, stay on budget, and find new ways to grow our business. In this role you will:
The Qualifications and Experience we like to see:
Why our team members enjoy working at Silk & Snow:
Additional Information
This is a current open position. The salary range for this position is $60,000 - $80,000 annually. Actual salary for the role may vary depending on work location of the successful candidate and other factors including but not limited to, skills, education, experience, working conditions and the local labour market.
Our recruitment process incorporates various screening technologies, which may include AI, to screen for employability or suitability. Human recruiters review all applications. Inclusion & Belonging
We are committed to building a company culture of inclusion and diversity where differences are embraced and valued, this allows us to better understand and meet the needs of our customers and the communities we serve. We want to ensure every job applicant is treated fairly and with respect regarding race, national or ethnic origin, religion, age, gender, sexual orientation, or disability. Upon request, accommodations are available during all stages of the recruitment process. At Silk & Snow, we create products that turn your house into a home. We help bring affordable luxury to our customers every day by providing them with meticulously crafted and manufactured sleep products that elevate your personal sanctuaries and give you the rest you deserve. We make every decision by following three principles. We always use better materials, ensure that every product is thoughtfully manufactured, and above all, ensure transparency in everything we do. We're proud of our products, and we want to give our customers the confidence to know that they are purchasing better products for their family, their home and the planet.
- Manage all aspects of Google Ad campaigns, including budget allocation across various campaigns to ensure cost-efficient ad spend and google merchant center.
- Update, create and optimize ad campaigns and paid search landing pages
- Analyze and optimize ad campaigns to increase return on investment (ROI)
- Use Google Ads to drive a variety of online marketing campaigns
- Analyze and optimize pay-per-click (PPC) campaigns to increase ROI
- Manage and optimize display campaigns across multiple devices
- Develop PPC strategies to increase online visibility
- Collaborate with a team of marketers, Google Ads specialists, and engineers
- Conduct regular keyword research to identify new advertising opportunities.
- Monitor and report on key performance metrics, ensuring ROI goals are met.
- Optimize ad copy and landing pages for higher conversion rates.
- Stay updated with the latest Google Ads features and industry best practices.
The Qualifications and Experience we like to see:
- Degree(s)/Major(s): Bachelor's or Master's in a relevant field from a reputed post-secondary institution.
- Minimum 4 years of proven working experience in a related field.
- In-depth knowledge of Google Ads, Microsoft Advertising (formerly Bing Ads), and Google Analytics
- An understanding of search engine optimization (SEO) and search engine marketing (SEM)
- Google Ads certification not mandatory, but Google Adword or any other relevant certification is a bonus.
- Competency with using Word, Excel, and PowerPoint to produce reports and presentations for clients
Why our team members enjoy working at Silk & Snow:
- We prioritize diversity and inclusivity in our company culture
- Growth opportunities with an emphasis on hiring from within
- You will be exposed to a streamlined training process and receive guidance and support that will set you up for success during and after training
- You can access our LifeSpeak learning platform with lots of free courses taught by experts to support your personal and professional development
- We offer a competitive benefits package, which includes but is not limited to medical, dental, and vision. Additionally, we offer paid time off
- Employee discount on all products and a free mattress and bedding set offered upon completion of the probationary period
- Make a meaningful impact on our customers' sleep habits, contributing to their overall well-being
- We foster a healthy work-life balance with our company's supportive environment
- This is not just a job but a CAREER with potential opportunities for growth and advancement
Additional Information
This is a current open position. The salary range for this position is $60,000 - $80,000 annually. Actual salary for the role may vary depending on work location of the successful candidate and other factors including but not limited to, skills, education, experience, working conditions and the local labour market.
Our recruitment process incorporates various screening technologies, which may include AI, to screen for employability or suitability. Human recruiters review all applications. Inclusion & Belonging
We are committed to building a company culture of inclusion and diversity where differences are embraced and valued, this allows us to better understand and meet the needs of our customers and the communities we serve. We want to ensure every job applicant is treated fairly and with respect regarding race, national or ethnic origin, religion, age, gender, sexual orientation, or disability. Upon request, accommodations are available during all stages of the recruitment process. At Silk & Snow, we create products that turn your house into a home. We help bring affordable luxury to our customers every day by providing them with meticulously crafted and manufactured sleep products that elevate your personal sanctuaries and give you the rest you deserve. We make every decision by following three principles. We always use better materials, ensure that every product is thoughtfully manufactured, and above all, ensure transparency in everything we do. We're proud of our products, and we want to give our customers the confidence to know that they are purchasing better products for their family, their home and the planet.
Vacancy posted 4 days ago
Similar jobs that could be interesting for youBased on the Performance Marketing Specialist - Google Ads in Toronto, ON vacancy
usd60k - usd80k per year
The Performance Marketing Specialist - Paid Social is responsible for planning, executing, and optimizing paid digital campaigns-particularly across Meta... ..., and overall ROI. Conduct experiment testing on ad creatives, copy, and landing pages to improve performance....SuggestedFull timeInternshipLocal area- ...distinct disciplines — web experimentation and performance marketing — within a fast-paced, data-driven... ...paid digital marketing programs across Google Search, Display, Paid Social, and other... ...Support testing initiatives across ad copy, landing pages, audiences, creative...SuggestedLong term contractInternshipSeasonal workManual laborLocal areaWorldwide
$92.7k - $120.23k per year
...innovations in pet health. The Retail Marketing Specialist plays a critical role in supporting the... ...the monthly CBP (Atlas) Discipline and perform analysis of retail environment versus... ...knowledge Supports commercial team with ad hoc analysis and administration as...SuggestedWork at officeRelocation- ...sustainable future. Job Description Marketing Specialist Reporting to the North America... ...- The salary range is tied to the market for similarly benchmarked roles. The range... ...Spending & Health Saving Accounts ● AD&D Insurance ● Disability Insurance...SuggestedFull timeImmediate startFlexible hours
- ...platform for individual landlords and real estate investors. Backed by leading FinTech investors, including Matrix Partners, Activant Capital, Collaborative Fund, Conversion Capital, Diagram Ventures, ThomVest, and many FinTech leaders from PayPal, eBay, Google, and more....SuggestedFull time
- ...The Role: We are seeking a Senior Manager, Performance Marketing to lead marketing measurement and... ...Technical Expertise Hands-on experience with: Google Analytics 4 Google Tag Manager Paid media platforms (Google Ads, Meta, DSP/programmatic platforms) Attribution...Contract workSummer workCasual workRemote workWorldwideFlexible hoursWeekend work
$60k - $67k per year
...about the team HelloFresh is looking for a Growth Marketing Specialist, Direct Mail to help drive the growth and performance of our Direct Mail channel across our Canadian... ...forward fresh ideas to drive growth. Support ad hoc Growth Marketing initiatives and special projects...Work at officeRemote workWork from homeFlexible hours2 days per week3 days per week- ...We are seeking a Freelance Senior Meta Ads Specialist to advise on and occasionally manage paid ads. The focus is growing audiences among... ...Instagram Reels, creator brands, audience building, and entertainment marketing. Responsibilities Shape the paid Meta (Instagram/...Part timeFreelance
- ...in this team, all focused on enhancing brand reputation and performance through market knowledge, advertising excellence, sponsorships, national... ...next generation services. Summary The Media Specialist will report to the Senior Manager, Digital Marketing and...Full timeWork at office3 days per week
$80k - $138k per year
...role This role is designed for a high-performing marketing professional who thrives in fast-paced,... ...Sector Growth & Digital Marketing Specialist, on a 1-year fixed term, you will play... ...awareness and accelerating adoption of Google Cloud solutions across public sector organizations...Long term contractTemporary workFixed term contractFlexible hours$60k - $65k per year
...About the Role As a Digital Marketing Specialist, you’ll play a key role in managing and delivering... ...management, brand storytelling, and performance optimization. You’ll work across teams... ..., skills, abilities and alignment with market data. While we sincerely appreciate...Work from homeFlexible hours- ...values and long-term vision. Job Overview The Retail Marketing Specialist is responsible for the planning, coordination, and on-the-ground... ...and key outcomes for every initiative across the fleet. Performance reporting. Develop and present regular recaps to retail and...Long term contractFull timeInternshipSeasonal workWork at officeLocal areaRemote workWork from homeWorldwideShift work2 days per week3 days per week
$73.13k per year
...clients on advertising or sales promotion strategies Co-ordinate special publicity events and promotions Develop portfolio of marketing materials Conduct online marketing, E-commerce and Website promotions Develop marketing strategies Experience and specialization...Long term contractPermanent employmentFull timeRemote work$60k - $65k per year
...FOR EVER is a collective of makeup artists co-creating high-performance products and services. Through our artistry we inspire and empower... ...MAKE UP FOR EVER, a subsidiary of LVMH, is looking for a Market Specialist, in West Ontario. Based in Toronto the and reporting to the...Full timeWork at officeWork from home1 day per week- ...Suite Expérience avec HubSpot, Goldcast, Google Ads, LinkedIn Ads Expérience avec des outils... ...We’re looking for a bilingual Marketing Specialist (French Canadian/English) to lead our marketing efforts for the Quebec market, serving as the essential bridge between our...Long term contractTemporary workLocal area1 day per week
- ...The Technical Sales Manager (Google Sales) will play a key role at... ...Big Data Analytics and Cloud For Marketing products, solutions and services... ...and Marketing Tech / Ad Tech / Platforms Experts to develop... ...opportunities Understand the market landscape, including customer journeys...Full timeInternshipWork at officeRemote workFlexible hours
$76k - $85k per year
...a highly organized and customer-focused Senior Customer Marketing Communications Specialist to coordinate customer-facing communications. Reporting... ...execution, reporting, and measurement. - Track communication performance and engagement metrics, provide recommendations, and...Full time- ...photographic wall art and fine art prints. As a Client Success & Marketing Specialist based in Toronto, you'll be the face of our brand. We’re... ...English. French is a strong asset as we look to expand our market into Quebec. Benefits Inspiring Work Environment:...Full timeWork at office
- ...heights, unlock untapped potential and expand horizons for our customers. Summary As a Bell Media Loyalty and Retention Marketing Specialist, you will play a crucial role in driving customer loyalty and retention for our flagship brands: Crave, TSN, and RDS. You will...Full timeWork at office3 days per week
- ...We're a fast-growing B2B SaaS company looking for a hands-on Marketing Specialist to execute campaigns that fuel our revenue growth, and... ...a Senior Specialist or Marketing Manager track depending on performance and leadership capability, as well as the possibility of moves...Remote jobFull timeFlexible hours
$72k - $88k per year
...Digital Content & Marketing Specialist Full-Time Permanent Join a relationship-based school... ...programs, events, and student life Monitor performance metrics and recommend adjustments to... ..., InDesign) ~ Proficiency in Google Workspace, Canva, Hootsuite, and website...Permanent employmentFull timeWork at officeLocal area$108k - $135k per year
...delighting our riders and drivers. As a Software Engineer for Lyft Ads - you will work on one of Lyft’s newest lines of business... ...architecture discussions and design reviews with an emphasis on performance and reliability. Learn and grow through mentorship, documentation...Hourly payWork at officeFlexible hours3 days per week$40 - $45 per hour
...committed to fostering a high-performance, people-first culture with creativity... ...healthcare, commercial, and marketing data into clear narratives and... ...: freelance Target hours: ad hoc, 20 hours per week, more... .... ~ Familiarity with AWS, Google Cloud Platform, Microsoft...Hourly payLong term contractContract workFreelanceRemote work- ...The Event Marketing Specialist will help in the develop ment and execut ion of National sales events. The candidate wil l conceptualize... ...mix, and the ideal candidate will help us elevate our go-to-market presence . Th e candidate will be a core member of the external...Contract work
- ...role in scaling the platform, ensuring our ad tech products deliver measurable impact... ...content, handle user interactions, and collect performance metrics. Contribute to Partner... ...travelers globally and continues to capture market share around the world. he Hopper app has...Long term contractFull timeTemporary workInternshipWork from home
$69k - $114k per year
...your typical day look like? The Senior Marketing Specialist, Oracle Alliance supports the execution... ...campaign metrics and preparing performance reports • Coordinate logistics for joint... ...related to alliance activities • Research market trends and competitive landscape for...Permanent employmentWork at officeFlexible hours- ...tremendous growth and we are currently looking for a digital marketing specialist to manage our online prescence. We are passionate about the... ...as WordPress and WP bakery plugin * Experience using the Google Ads platform (Search, Display, Shopping, Video, Remarketing). *...Full timeWork from home
$60k - $90k per year
...feel confident about money. About the role As the Email Marketing Specialist, you will work with the Engagement Marketing Manager &... ...further deepen partner relationships Produce partner-facing performance reports and continually look for insights to improve future...Full timeTemporary workInternshipWork at officeRemote work$45 per hour
...culture. Overview The Marketing Manager manages the execution... ...strategies are adjusted based on performance. The Marketing Manager will... ...in-house (Meta, TikTok, Google, Reddit, YouTube etc) Determines... ...is the global leader in free ad-supported TV, delivering more...Fixed term contract- ...CoreFactor is searching for an Adobe Digital Marketing Specialist on a contract basis for a client in the GTA. This position is hybrid... ...multivariate) to optimize journeys and campaigns Analyze performance, derive insights, and continuously improve relevance and conversion...Contract workWork at office
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Performance Marketing Specialist - Google Ads. Be the first to apply!
