Prepaid Marketing Manager Toronto
Rogers-Communications
Drive prepaid revenue growth at Rogers Wireless in Toronto through customer segmentation, targeted offers, and digital-first marketing programs.
As Marketing Manager, you will support the Prepaid Base Management team across Rogers, Fido, and chatr. Use customer journeys, pricing levers, and performance insights to improve PPC, Pre-to-Post, Net Activity, and Retention. Collaborate with Finance, Sales, Brand, Digital, Analytics, Acquisition, and Customer Base Management partners.
Key Responsibilities:
- Own prepaid Base Revenue KPIs, including PPC and Pre-to-Post performance
- Monitor, analyze, and report KPI performance, risks, and opportunities
- Design cross-channel programs, tests, campaigns, and business cases
- Develop targeted offers, pricing tactics, and lifecycle programs
- Partner with Digital and channels to improve campaign conversion
Requirements:
- Five or more years of marketing experience
- Bachelor’s degree in business or equivalent
- Customer base management and customer journey understanding
- Campaign design, testing, measurement, and program management experience
- Strong Excel, PowerPoint, communication, and quantitative analysis skills
Bring prepaid marketing, customer analytics, pricing, and campaign expertise to Rogers Wireless revenue growth in Toronto.
#J-18808-LjbffrVacancy posted 6 hours ago
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