Retail Marketing Manager

About the RoleWe are looking for a Retail Marketing Manager to drive marketing strategy and execution across key retail accounts in Canada. This role will support the growth of Anker's nnulti-brand portfolio (Anker, soundcore, eufy)by developing effective retail marketing plans that drive sell-throuIgh and overall business performance.Own retail marketing plans across key accounts and categories, aligned with business objectives andchannel prioritiesPlan and execute retail marketing initiatives (e.G., in-store displayss, campaigns, merchandising) to drive sellthrough and customer engagementLeverage brand and global marketing plans and assets, adaptingthem into effective retail executions acrosschannelsOversee the development and execution of retail assets and merc:handising materials (e.G., displays, POSM),ensuring strong in-store presence and consistencyWork closely with Sales and GTM teams to align marketing planswith commercial priorities, key launches,and retail calendarsAct as the key marketing contact for retail partners, managing day-to-day communication and collaborationon marketing initiativesManage retail marketing budgets and ensure efficient allocation to maximize ROTrack and analyze performance, providing insights and recommerdations to continuously improve marketingeffectivenessQualifications5-8 years of experience in retail, trade, or channel marketingExperience in consumer electronics or similar fast-paced consiumer industries preferredStrong understanding of retail dynamics and how marketing drives sell-through and business performanceProven ability to manage budgets and deliver measurable results (e.G., sell-through, ROI)Strong communication and cross-functional collaboration skillss, with the ability to work across Sales, GTM,and marketing teamsMandarin is a strong asset;
French is a plusComfortable working in a fast-paced, cross-functional and cross-time-zone environment
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