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Shopper Product Strategy Expert At Mars

Mars, Inc.

Explore the impactful role of Shopper Product Strategy Lead at Mars Wrigley, focusing on shopper marketing analytics and decision-driven strategies in North America.As a key leader, you will collaborate with data engineers and business teams to formulate actionable insights that drive marketing success and foster innovation. This global position requires adept relationship building and a keen understanding of shopper marketing analytics to deliver robust solutions and capabilities.Key Responsibilities:

  • Lead analytics development for optimizing shopper marketing investments
  • Deliver comprehensive analytics and marketing campaign measurement
  • Spearhead complex projects that offer actionable market insights
  • Partner with stakeholders for effective problem-solving
  • Manage and translate business needs into analytics prioritiesRequirements:
  • Bachelor’s degree in Business Administration, Engineering, or related
  • Significant experience in analytics and shopper marketing
  • Strong focus on translating insights into business applications
  • Proven relationship-building skills with senior stakeholders
  • Familiarity with statistical techniques and consumer data methodologiesShape the future of shopper marketing at Mars Wrigley with your advanced analytical expertise.#J-18808-Ljbffr

L'offre d'emploi a été publiée il y a 38 minutes
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