Manulife Director of Customer Strategy and Insights
Company 1 - The Manufacturers Life Insurance Company
Be a strategic leader at Manulife as the Director of Customer Strategy and Insights, focusing on digital strategy and analytics. This hybrid role is essential for harmonizing business objectives and customer experiences. Your role will involve leading the Digital Customer Leadership (DCL) strategy, ensuring it aligns with enterprise priorities and customer engagement targets. By translating strategic insights into actionable roadmaps and effective decision support narratives, you will influence senior leadership's direction. A strong grasp of analytics and performance measurement is critical, as you'll be monitoring KPIs and driving continuous improvement. Key Responsibilities:
- Define the DCL strategy and its alignment with business goals
- Develop integrated customer experience roadmaps with success metrics
- Lead executive storytelling to support decision-making
- Analyze performance metrics and identify areas for improvement
- Collaborate with cross-functional teams on strategy execution
- Bachelor's degree in Business, Marketing, or similar field
- Significant experience in digital transformation and analytics
- Strong strategic and analytical skills
- Exceptional communication and influence skills
- Familiarity with AI to enhance decision-making processes
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