Territory Manager

Company DescriptionHorner APG Canada is a leading supplier of industrial automation hardware, specializing in Operator Control Stations (OCS) that integrate controller, operator interface, I/O, and networking into a single, all-in-one solution. These systems offer efficient, cost-effective automation options for original equipment manufacturers, integrators, and end users. Horner's OCS technology is used across diverse applications, including pump control, power management and backup generation, semiconductor manufacturing, packaging machinery, and water treatment. Customers also rely on Horner solutions for compressor control, food processing, motion control, HVAC and environmental control, and many other industrial and commercial uses. The company focuses on delivering robust, versatile automation products that help organizations simplify control, improve performance, and optimize operations.
Role DescriptionThe Territory Manager is a full-time, on-site role based in Calgary, AB, responsible for driving sales growth and managing customer relationships within an assigned territory. Day-to-day activities include prospecting new industrial and OEM customers, conducting product demonstrations of OCS and related automation solutions, and presenting tailored proposals that address customer needs. The role involves maintaining regular contact with existing clients, providing technical and commercial support, and collaborating with internal teams to ensure accurate pricing, order fulfillment, and after-sales service. The Territory Manager will monitor market trends, competitor activity, and customer feedback to identify new opportunities, support marketing initiatives, and contribute to territory planning and forecasting. This position may require visits to customer sites and effective territory coverage to meet sales targets and strengthen Horner APG Canada’s presence in the region (approximately 25%).
Qualifications
Strong sales and account management skills, including territory planning, prospecting, and relationship building.
Knowledge of industrial automation, control systems, or related technical fields, with the ability to understand and explain OCS solutions.
Effective communication, presentation, and negotiation skills for engaging technical and non-technical stakeholders.
Solid organizational and time management abilities to manage multiple accounts, opportunities, and travel demands.
Comfort with using CRM tools, office productivity software, and digital collaboration platforms.
Valid driver's license and willingness to travel within the assigned territory.
Post-secondary education in engineering, technology, business, or a related discipline, or equivalent combination of education and experience would be considered an asset.
Experience selling to industrial, OEM, or integrator customers is an asset;
prior experience in automation or controls is strongly preferred.
Demonstrated ability to work both independently and collaboratively, with a customer-focused and results-oriented approach.
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