Sr. Content Designer

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Sr. Content Designer based in Canada. We are looking for an experienced and creative content professional to shape how patients interact with and experience digital healthcare services. In this role, you will transform complex healthcare information into clear, engaging, and accessible content that helps patients make informed decisions throughout their healthcare journey. You will collaborate closely with product, design, marketing, and clinical teams to create consistent and meaningful communication across multiple channels. Combining content strategy with hands-on writing and editing, you will help improve patient engagement and build trust through thoughtful experiences. You will also leverage AI-powered tools to enhance content quality, consistency, and efficiency. As the first content design specialist, you will have the opportunity to establish and develop the content design practice from the ground up. Accountabilities: - Shape the content strategy across the patient journey, identifying key information needs and creating clear, supportive communication that guides patients through each stage. - Develop, test, and refine messaging concepts and positioning strategies using performance data and patient feedback. - Write and edit engaging, user-focused content for digital product experiences, emails, push notifications, onboarding flows, ongoing care, and re-engagement campaigns. - Partner with product managers, designers, lifecycle marketers, and clinical teams to ensure consistent, accurate, and cohesive communication across all touchpoints. - Translate complex healthcare information into accessible, approachable, and easy-to-understand language.

- Maintain and evolve the brand voice, ensuring communications convey warmth, clarity, and reassurance while adapting to different patient needs and contexts. - Lead content projects from initial concepts through writing, review, delivery, and continuous optimization, incorporating feedback and communicating strategic decisions. - Create content guidelines, tools, workflows, and AI-powered solutions that enable teams to produce high-quality, consistent, and on-brand content at scale. - Support the development of strong writing practices across the organization through constructive feedback, coaching, and content reviews. Requirements: - At least 5 years of relevant experience in content design, UX writing, copywriting, or a similar discipline within a consumer-facing digital product or service environment. - A strong portfolio showcasing hands-on writing experience across digital product experiences and customer communications, supported by clear strategic thinking. - Exceptional writing, editing, and storytelling skills, with the ability to transform complex information into clear, concise, engaging, and human-centered content. - Excellent editorial judgment and attention to detail, with high standards for accuracy, grammar, consistency, and quality. - Practical experience using AI writing tools, including prompt development, voice and channel guideline creation, and evaluating AI-generated content for quality and consistency. - Strong interest in exploring innovative AI applications to improve content design processes and increase content production efficiency. - Excellent communication and collaboration skills, with the ability to explain creative decisions and work effectively with cross-functional stakeholders. - Strong organizational skills and the ability to manage multiple priorities in a fast-paced startup environment. - A proactive, resourceful, and entrepreneurial mindset, with the initiative to establish and grow a content design function from the ground up. - A passion for creating accessible, thoughtful, and user-centered digital experiences, particularly in areas involving complex or sensitive information.