Marketing Coordinator (12-month maternity leave coverage)

About Waste Logic

We have 30+ years of experience in managing waste and recycling services for businesses throughout Canada. WLI has developed a strong working relationship with over 150 service providers in the solid waste and recycling industry. Waste Logic assists clients to help create their own plans for sustainability, through levers such as waste diversion, new innovations, or employee culture. Throughout our phased process, we provide clients with expertise, tools, and data driven analytics to improve their sustainability efforts.

Our Culture

Waste Logic is Great Place to Work Certified. At Waste Logic, we believe that creating a supportive, empowering, and collaborative environment isn’t just good for people; it’s good for business. Our people are the driving force behind everything we do, and this certification affirms that we’re on the right track when it comes to cultivating a culture where individuals feel valued, heard, and motivated to do their best work.

Position Summary

We are seeking a highly organized and creative Marketing Coordinator to provide maternity leave coverage for a 12-month term. This role is responsible for executing and coordinating marketing initiatives that support business growth, lead generation, brand awareness, employee engagement, and corporate communications.

The successful candidate will manage website content, digital marketing campaigns, social media, content creation, graphic design, branding initiatives, internal communications, reporting, and marketing administration while collaborating closely with sales and business development teams.

Key Responsibilities

Marketing & Campaign Management

• Support marketing plans, campaigns, and lead generation initiatives.
• Manage marketing projects, priorities, and budgets.
• Monitor campaign performance and provide reporting and recommendations.

Website & SEO

• Update website content, blogs, and career postings.
• Manage website leads and coordinate issue resolution.
• Support SEO strategy, keyword research, optimization, and reporting.

Content & Social Media

• Create and edit blogs, case studies, thought leadership, ESG, and marketing content.
• Develop and maintain content and social media calendars.
• Create social media posts, graphics, and promotional content.
• Monitor engagement and report on performance.

Branding & Creative Services

• Design marketing materials, presentations, brochures, and social media graphics.
• Maintain brand standards and ensure consistency across all communications.

Email Marketing

• Create newsletters, email campaigns, and outreach templates.
• Track and report on campaign effectiveness.

Internal Communications & Events

• Support company announcements, employer branding, and employee engagement initiatives.
• Coordinate marketing materials for trade shows, events, and sponsorships.
• Support social committee activities, staff events, and volunteer initiatives.

Reporting & Administration

• Prepare monthly marketing reports and analytics.
• Coordinate vendors, promotional items, and marketing budgets.
• Manage project plans, invoices, and department administration.

Qualifications

• Diploma or Degree in Marketing, Communications, Business, or a related field.
• 3+ years of marketing experience.
• Experience with website management, social media, content creation, and digital marketing.
• Strong writing, editing, and graphic design skills.
• Proficiency with Microsoft Office, Canva and/or Adobe Creative Suite.
• Knowledge of SEO, email marketing, and marketing analytics.
• Excellent organizational and project management skills.

Key Competencies

• Strong communication and interpersonal skills.
• Creativity and attention to detail.
• Ability to manage multiple priorities and meet deadlines.
• Self-motivated, proactive, and collaborative.
• Strong analytical and problem-solving abilities.

Work Schedule

• Mondays to Fridays, 40 hours per week
• Location: in-person at our Edmonton office

WLI is an equal opportunity employer. Disability accommodation is available in compliance with the Alberta Human Rights Act.