Global Brand Strategy Manager
Sunlife
Shape Sun Life’s global brand strategy through brand architecture and creative direction in a hybrid, 12-month contract. Guide campaigns across markets.The Manager, Brand Management supports the Director, Global Brand Strategy within Global Marketing. This experienced marketing professional helps advance brand architecture, global creative direction, and key campaigns. The work connects business strategies with brand alignment through tools, partnerships, and employee engagement.Key Responsibilities:
Maintain the Sun Life Brand Architecture and Playbook adherenceSupport brand strategy tools, guides, playbooks, and training resourcesCoordinate consistent global brand delivery across markets and groupsManage trademarks, domains, logo assessments, and brand monitoringDevelop employee engagement programs supporting Brand Platform understandingRequirements:
Degree in Marketing, Business, or CommunicationsSix to eight years of progressive marketing experienceKnowledge of brand management principles and processesStrong relationship management, consulting, and communication skillsExperience managing projects and tasks in matrix environmentsApply brand strategy, stakeholder partnership, and project management expertise to strengthen Sun Life’s global brand platform.
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Maintain the Sun Life Brand Architecture and Playbook adherenceSupport brand strategy tools, guides, playbooks, and training resourcesCoordinate consistent global brand delivery across markets and groupsManage trademarks, domains, logo assessments, and brand monitoringDevelop employee engagement programs supporting Brand Platform understandingRequirements:
Degree in Marketing, Business, or CommunicationsSix to eight years of progressive marketing experienceKnowledge of brand management principles and processesStrong relationship management, consulting, and communication skillsExperience managing projects and tasks in matrix environmentsApply brand strategy, stakeholder partnership, and project management expertise to strengthen Sun Life’s global brand platform.
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Vacancy posted 1 hour ago
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