Brand Strategy Marketing Manager

Drive ICON Digital’s brand consistency with strategic planning, content development, and cross-functional marketing leadership. This hands-on position connects messaging with campaigns, sales materials, and communications.The Marketing Manager will manage ICON Digital’s identity, positioning, messaging, and market presence across communications. Responsibilities include developing marketing plans, creating content, supporting proposals and presentations, and coordinating initiatives with internal teams and external agencies. You will also identify trends, customer needs, competitor activity, and opportunities that support awareness and new business.Key Responsibilities:
Strengthen brand identity, positioning, messaging, and communications consistencyDevelop campaigns showcasing services, projects, capabilities, and client successesCreate sales collateral, capability decks, proposals, and case studiesSupport RFPs, RFIs, questionnaires, pitches, and client presentationsPrepare reports and recommendations for senior managementRequirements:
Five or more years of progressive marketing experienceDemonstrated strategy and campaign execution from concept through completionExperience developing content, copy, presentations, and marketing materialsStrong attention to detail and brand consistency standardsAbility to manage competing priorities, deadlines, and multiple projectsBring brand management, strategic thinking, content expertise, and sales support experience to ICON Digital’s marketing team.
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