Private Client Manager

Job Responsibility: Salary:

MOET HENNESSY

Moët Hennessy, the Wines and Spirits Division of LVMH, regroups twenty-five Maisons, many of which have been around for centuries, while others are just starting their journey. Our vision is to lead the future of luxury Wines and Spirits from nature to communities.

Located in the most prestigious terroirs around the world, we have unique savoir-faire from winemaking to art de vivre, hospitality, and brick-and-clicks retail management to craft exceptional experiences for consumers. For many years, with the ambition to pass on a better world to future generations, we have been committed to the Living Soils Living Together program structured around four key commitments: Regenerating our Soils, Mitigating our Climate Impact, Engaging society, and Empowering our People.

CHARTON HOBBS

Charton Hobbs Inc., in addition to being one of the longest standing wine and spirit agencies in Canada, is also one of the largest privately owned national agencies.

A family enterprise, Charton-Hobbs Inc. is dedicated to the advancement of the wine, spirit and beer markets, through the representation of select producers, including Moët Hennessy across all provinces of Canada.

THE ROLE

The Private Client Manager (PCM) is responsible for building and leveraging relationships within the Canadian connoisseur community to drive recruitment of High-Net-Worth Individuals (HWNI) and maximize scalable sales opportunities. The PCM will establish direct connections with targeted high-end Wines & Spirits (W&S) consumers to drive brand awareness, loyalty, and depletions across the MH portfolio, with a focus on Hennessy cognac. This role will also oversee development and executions of strategies and craft consumer experiences to increase Uber pieces sales.

LOCATION

Although the scope of the role is national, the preference is for the role to be based in Vancouver. The role will report to the VP Western Canada.

Client Recruitment

• Leverage existing relationships within the Canada W&S community to build an extensive network of HNWI consumers and convert those relationships to depletions
• Continually develop and implement strategies to identify and secure target groups and individual high potential clients
• Seek strategic partnerships and other collaborative business opportunities to maximize brand exposure and leverage resources
• Communicate strategies, priorities, and activities to internal key stakeholders, including Brand and Private Client teams to ensure ongoing alignment with brand and business strategies
• Recruit & engage new Ultra HNW clients, converting them into Uberpiece buyers
• Partner with Business Intelligence to monitor and synthesize HNWI market intelligence to identify and drive recruitment strategies through data-driven decision making

Brand Experiences and Activations

• Cultivate individual relationships with high potential clients to build MH brand loyalty and drive repeat purchasing
• Collaborate with Brand teams to strategize and develop unique and impactful luxury consumer experiences that maximize sales opportunities and conversions
• Plan and execute seamless client-facing events and experiences, in alignment with Maison guidelines and luxury brand image
• Curate & host unique, elevated experiences to engage top clients in the world of high-end spirits (ex: Hennessy Paradis)
• Collaborate with Brand Education teams to plan and execute tailored experiences and learning opportunities for key HNW clients
• Represent the MH brands to the highest level of luxury standards to generate goodwill and aspiration among HNW clients, event VIPs, media, business partners, etc.
• Provide exceptional client service experiences in all situations, such as personalized delivery
• Identify & activate within important cultural moments that make our clients dream

Sales Management

• Partner with Finance, Sales, and Private Client leaders to establish sales and depletion KPIs within the consumer channel
• Plan forecast, allocations, purchase orders and shipments to appropriately leverage sales and depletion opportunities to ensure the consistent achievement of financial targets
• Collaborate with relevant stakeholders to appropriately allocate and manage the use of A&P budgets
• Monitor and analyze spending trends among HNWI spirits consumers and apply findings to future planning
• Navigate liquor board regulations to deliver rarities and Uber pieces in each province
• Oversee provincial allocation inventory with local Brand team to prevent products from ageing in warehouse
• Align and verify pricings with Supply and Finance teams to respect Maison global guidelines and manage clients' (liquor board, retailer and HNWIs) expectations
• Ensure that client and sales records are captured in the company's CRM database to maximize potential future opportunities
• Collaborate with retailers to facilitate ordering, purchase and delivery experiences of MH products to clients
• Monitor and manage Canada allocations activities with Supply and Brand teams, communicating specific client needs related to launches, innovations, rarities, etc. to ensure appropriate and timely availability of product
• Monitor relevant business activity, create reports and presentations, and provide feedback to key stakeholders concerning brand positioning, competitive activities, and market trends in the context of the HNWI community

Other

• Maintain a flexible and adaptable mindset by continually evaluating, revising, and responding with agility to meet rapidly evolving business needs, and perform other functions and duties as assigned

Education

• Bachelor's Degree or equivalent experience
• 5+ years of luxury sales experience, combining marketing and brand management.
• Existing network or relationships within the HNWI consumer market in Canada
• WSET qualifications (preferred)

Practical / Technical Skills

• Understanding of HNWI marketing strategies and practices
• Well-developed commercial acumen and analytical skills
• Highly refined communication, negotiation, and influencing skills
• Diplomacy and humility to successfully function in a service capacity for high-profile, HNWI
• Relatability to interact and sell to HNWI with confidence
• Experience in luxury goods ex: watches, fine jewelry, high end spirits (preferred)
• Strong knowledge of Wines & Spirits market
• Multi-lingual, French/Mandarin preferred

Interested? Apply today by attaching your CV and a detailed cover letter outlining your experience in the brand management / beverage alcohol market.

The above information is representative of the work performed in this position, however it is not all-inclusive. The omission of a specific duty or responsibility does not exclude it from the position if the work is similar or related to the essential duties and responsibilities.