Digital Marketing Campaign Manager (Remote-First)

About the Role
Our client, a dynamic e-commerce entity, is seeking a highly skilled and experienced Digital Marketing Campaign Manager to join their
remote-first
team. This role is crucial for conceptualizing, planning, executing, and optimizing integrated digital marketing campaigns that drive measurable results in terms of customer acquisition, engagement, and sales. You will leverage your expertise across various digital channels, including paid search, social media advertising, email marketing, and content marketing. This is an exceptional opportunity for a strategic marketer who thrives in an independent, remote work environment and possesses a strong analytical mindset. If you are passionate about creating impactful campaigns and have a proven track record of success in the digital space, this position offers significant autonomy and flexibility, suitable for individuals based anywhere, including those located near
Kimberley, Northern Cape, ZA, enabling a flexible and modern approach to work.Key Responsibilities
Develop and execute comprehensive digital marketing campaign strategies across multiple channels (PPC, SEO, social media, email, affiliate marketing).Manage campaign budgets effectively, ensuring optimal allocation of resources for maximum ROI.Plan, create, and manage advertising campaigns on platforms like Google Ads, Facebook Ads, Instagram Ads, etc.Conduct keyword research and implement SEO strategies to improve organic search rankings.Develop and execute email marketing campaigns, including list segmentation and automation.Analyze campaign performance data using tools like Google Analytics, and provide regular reports with actionable insights.Collaborate with content creators and designers to develop compelling marketing assets.Identify new marketing opportunities and trends to stay ahead of the competition.Monitor market trends and competitor activities to inform campaign strategies.Continuously optimize campaigns based on performance data, A/B testing, and best practices.Requirements
Proven experience (4+ years) as a Digital Marketing Campaign Manager or similar role, with a strong focus on e-commerce.Demonstrable success in planning and executing profitable digital marketing campaigns.In-depth knowledge of various digital marketing channels, tools, and analytics platforms (Google Ads, Google Analytics, SEO tools, email marketing software).Strong understanding of A/B testing and optimization techniques.Excellent analytical skills with the ability to interpret data and generate actionable insights.Proficiency in creating marketing copy and understanding of content strategy.Strong project management skills and ability to manage multiple campaigns simultaneously.Excellent communication and collaboration skills, with the ability to work effectively in a remote team.Bachelor's degree in Marketing, Business Administration, or a related field.Experience with marketing automation platforms is a plus.Benefits
Competitive salary and performance-based bonus structure.Fully remote work arrangement, offering ultimate flexibility.Opportunities for continuous learning and professional development.Be part of an innovative and forward-thinking digital marketing team.Directly contribute to business growth through impactful campaigns.Work from anywhere, supporting your lifestyle, including your location near
Kimberley .Engage with cutting-edge digital marketing strategies.
#J-18808-Ljbffr