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Senior Enterprise Field Marketing Manager

Dayforce

Lead Enterprise field marketing at Dayforce, using account-based marketing and integrated programs to advance pipeline across priority accounts.As the functional lead for the Enterprise Field Marketing pod, you will shape regional strategy and execution. Partner with Sales, BDRs, and Marketing teams to align account priorities, activate programs, and improve opportunity progression. This hands-on position requires judgment, precision, and cross-functional influence.Key Responsibilities:
Lead the Enterprise Field Marketing pod and assign prioritiesOwn field marketing strategy aligned with pipeline goalsBuild account-based strategies for priority Enterprise accountsDesign digital, in-person, executive, and integrated programsTrack performance and optimize strategy using engagement insightsRequirements:
10+ years in B2B marketingField Marketing or account-based marketing experienceIntegrated planning experience tied to business outcomesSalesforce, Marketo, Power BI, or Demandbase experienceWillingness to travel approximately 20%Shape Enterprise marketing strategy at Dayforce through account-based programs, Sales partnership, and measurable pipeline progression.
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Vacancy posted 1 hour ago
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