Assistant Selling Sales Manager

Join the Ashley Canada Team – Sales Associates Lethbridge, AB  

At The Dufresne Group, we don’t just sell furniture, we help people create homes they love. As the largest Ashley licensee in Canada, with locations from B.C. to Ontario, we’re proud to Make Life Better for our guests and our communities.  

We’re growing and hiring an  Assistant Selling Sales Manager   for our Lethbridge store located at 3732 Mayor Magrath Dr S. If you're looking for a rewarding career where you can make an impact, grow professionally, and be recognized for your success, this may be the perfect fit.  

As an Assistant Selling Sales Manager, you will dedicate up to 20% of your time to management responsibilities, supporting the sales team and contributing to the overall success of the store. This gives you the opportunity to play an important leadership role in the team's success through coaching and contributing to creating a fun and collaborative sales environment, while also utilizing your sales skills to support our guests and reach your personal goals.

Ashley is committed to investing in our team members; we offer:

• High earning potential: $30/hr for management duties, $15/hr or commission (whichever is higher) plus quarterly bonus. Average of $54,000 to $80,000+ based on performance.


• Career growth: Clear path to higher earnings and advancement


• Perks: Employee team members discounts, benefits (FT), educational support


• Training: Industry-leading programs + ongoing coaching


• Culture: Supportive, collaborative, and fun team environment

As an Assistant Selling Sales Manager, you will:

• Meet or exceed store established daily goals for sales volume, margin, performance indexes, E.S.P. sales, closing ratio average sale and NPS scores


• Coach and assist Sales Team Members achieve personal sales targets in order to meet or exceed Sales Team written sales goals each month


• Monitor the individual sales conversations, provide assistance as the DOD, and coach live on performance index, close ratio, average sale, ESP percentages


• Train and coach Sales Team on product, upcoming promotions, selling skills, execution of company policies and administrative processes


• Ensure all customers receive exceptional customer service


• Ensure the overall appearance and presentation of the store, both interior and exterior, and store operating protocols are in place to make it a great shopping environment for guests


• Model the environment of the showroom by modeling the company’s values


• Assist in recruitment for Sales Professionals as requested, providing input into selection decisions


• Develop a client/contact follow-up system


• Ensure stock availability when making a sale and enters orders into system. Make approximate delivery dates clear to each client


• Shop the competition on a regular basis. Maintain knowledge of their pricing, programs, products, and service


• Lead Weekly, Daily meetings & Training Meetings in a manner which inspires Sales Team and ensures retention of key points

As a successful candidate you will have the following:

• Post secondary education in business, marketing or related field or combination of education and related experience


• 3+ years of proven sales experience in a related environment


• Previous supervisory experience in a team environment


• Demonstrated working knowledge of MS Office products and ability to learn in-house computer programs


• Excellent coaching and mentoring skills


• Must be professional in appearance, with excellent interpersonal and verbal communication skills


• Must be available to work long hours standing, including days, evenings and weekends


• Must be available to take and pass in-house training programs on selling and product knowledge


• Must participate in continually professional development programs to improve selling skills and product knowledge


• Criminal Record Check required

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